Remarketing: What is it, and What are the Types of Remarketing?

Remarketing is there to help you target audiences based on their social engagement and website activity.

Remarketing is not a new strategy.

Due to remarketing, people see unlimited ads daily.

The success of remarketing is about how you use it as a paid marketing tool to achieve the target.

Remarketing: What is it, and what are the types of remarketing?: eAskme
Remarketing: What is it, and what are the types of remarketing?: eAskme

If you are already using remarketing and have not seen any success, here are the tips that will help you target different types of users with segmentation.

In the coming days, it will become difficult for social media networks to track users, yet they must earn from their ad platforms. So, social media sites are not experimenting with new ways to reach target customers.

Let's start from the basics, as you are here to power up your remarketing.

What is Remarketing?

Remarketing is also known as retargeting.

Marketers use remarketing as a paid marketing strategy to run ads on different networks to reach the target users who have already visited the site or shown interest in the business, product, or services.

Marketers place social media pixels to track user behavior to make retargeting work on the business website. Pixels keep track of how many pages users have visited, which pages have gained maximum attention, etc.

Engagement-based remarketing makes it easy to understand your audience and reach those who have already engaged with your business on social media.

Here are the 8 different types of remarketing that you should use for your ad campaigns.

Remarket Price Page Visitor:

Users who visit a price page show more interest than those who have visited your homepage only.

That user may be comparing features and prices with your competitors or finding what features you are offering.

Categorizing price page visitors in relevant categories will help you create a list of audiences with higher intent.

You can then target those users with your ad campaigns.

Users with higher intent are more willing to make a purchase or perform call-to-action.

You can also create blog posts comparing different products to help your target audience find easy product comparisons.

Remarket Industry-Specific Page Visitors:

It is not accessible to market in niche-specific industries if you segment your target audience based on industry.

You may have different pages for each industry. In this case, you must create different remarketing audiences for each page.

You will have lists of people interested in one industry or another.

Now create industry-specific ads to target those audiences.

For example, You may have a blogging course page. Retarget the audience who is visiting your page.

You should also create industry-specific price pages for your audiences.

Cross-Channel remarketing:

Use remarketing segmentation for cross-channel remarketing.

Find out who has viewed your campaigns and channels and remarket to those interested in your products or services.

You can do it by using audience targeting on every platform.

Some platforms allow you to target lower-cost audiences.

You can use LinkedIn ads to target such audiences.

Remarket Cart Abandoners:

If you are in the eCommerce industry, then you know the importance of sales. You may have seen that many users add products to their cart but do not checkout.

Remarketing those users with creative ads can encourage them to make final purchases.

You can promote some offers, discounts, or cashbacks.

Offer something more than your competitors.

Remarket Previous Buyers:

You can remarket your products or services to previous buyers.

When remarketing to those who have purchased your product, the focus should be on promoting relevant products that can enhance the customer’s experience and satisfy his need.

For example, if someone has purchased Hiking shoes, he can be interested in hiking gear.

When remarketing existing buyers, make sure that your ads are not annoying.

Remarket Higher Converters:

In the B2B industry, converting the audience into a buyer takes a lot of time.

You should start by offering free guides and explainers, where people can sign up for more.

You can remarket your products to higher funnel assets and set sign-up campaigns for low funnel assets.

Remarket Video Viewers:

Video ads are prevalent. Almost all social networks, such as Facebook, Instagram, YouTube, etc., use them.

YouTube is the best example where you can segment the audience according to the following:

  • Who viewed any video from your YouTube Channel?Who has viewed specific videos?
  • Viewed any video from a YouTube channel.
  • Viewed certain videos.
  • Channel interactions.

Meta allows you to segment people based on:

  • Who viewed videos for 3, 10, or more seconds?
  • Who has watched a video to a particular percentage?

LinkedIn also allows you to segment your audience based on their video view length.

People spending most of their time on your videos are more likely to sign up or download.

Remarket Page Engagers:

You may have a Facebook business page or Instagram page. Target page audience based on their engagement with Meta ads.

People who are engaging with your page are showing deep interest.

You can remarket people according to the following:

  • People who like or follow your page.
  • Everyone who has engaged with your Facebook page.
  • Anyone who has visited your FB page.
  • People who have engaged with your ads or posts.
  • People who have clicked on your Call-to-action button
  • People who have sent messages to your Facebook page.
  • People who have saved your page or posts.

You can include or exclude people based on these criteria.


Now you know the different types of remarketing on different social networks.

Understand audience segmentation and how you can use ads for remarketing.

Use an appealing message to make sure your audience converts.

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Evergreen Content Guide: Everything that You Must Know About Evergreen Content is Here!

Evergreen content! Do you create it? Or do you still creating the content which has less meaning?

Creating content consistently with the target to boost organic traffic is essential.

You might have been writing content for years or months. And, some of your content may also rank on the first page.

What Is Evergreen Content & Why Should You Care?: eAskme
What Is Evergreen Content & Why Should You Care?: eAskme

Other people are reading: Reasons Why You Should Consider SEO Services For Your Business

But are you satisfied with the result?

Your content will not add a good number to organic traffic as long as it is missing the main essence, and that is "Evergreen Content."

Evergreen content is not about being trendy or producing click baits.
  • What is evergreen content?
  • What are the types of evergreen content?
  • What are the examples of evergreen content?
  • Why is Evergreen content important?
  • How to find evergreen topics?
  • How to create evergreen content?
Today I will cover everything about evergreen content that you must know and implement.

Let's start with the fundamental question.

What is Evergreen Content?

What is Evergreen Content: eAskme

Evergreen content is the content that never loses value with the time.

In other words, the content that never goes out of date is known as evergreen content.

The most common feature of evergreen content is that every evergreen content piece is relevant to a specific target audience regardless of the time cycle.

You will better understand it with the following example;

If you search for "LinkedIn Stats 2020," you will find that foundationinc content ranks first, which means that this content page is getting maximum traffic for this keyword.

Linkedin Stats: What Is Evergreen Content & Why Should You Care?: eAskme

But for how long?

In 2021, hardly anyone can search for this keyword.

On the other hand, we have an evergreen example.

Evergreen example: Linkedin Stats: What Is Evergreen Content & Why Should You Care?: eAskme

If you search for "the importance of trees," You will find the high page ranking on the first page.
This page will always keep getting traffic regardless of the year.

The reason why we call it evergreen is that it stays green like the evergreen plant.

Each evergreen content piece contain two critical factors;
  • Content
  • Topic
Now, before you jump in to start creating evergreen content; you need to understand the difference between evergreen topics and evergreen content.

What is Evergreen Topic:

Evergreen topics are such topics that will keep people always find interesting.

Examples of Evergreen Content:

No matter how many years will pass or how many changes will come in human life, people will always find the above topics interesting.

These are the evergreen topics.

Evergreen Content:

Evergreen content is that it is excellently crafted for the evergreen topic.

Evergreen content never become outdated and never fades away.

Examples of Evergreen Content:

Tip: For better results, you need to blend both in your blog post or content page.

Why your blog need Evergreen content? (Evergreen Content Benefits)

Without evergreen content, you have to rely on trending topics and cover every topic related to your blog niche to maintain current organic traffic numbers or improve it.

This is a time consuming practice that requires a lot of hardwork.

For example;

During 2016, Trump's election post on the New York Times has spiked the traffic. Because the whole country was searching for the result.

But after a couple of weeks, that spike started fading as people were no longer looking for the same answer.

This has dragged the spike in traffic to flat-lined traffic.

This is why the New York Times and many other news agencies publish hundreds of posts every day.
You can only do it if you are running a new agency or a big brand.

If you are a blogger, freelance marketer, or full-time SEO expert?

Then evergreen content is what works best for you.

Evergreen content will give you;

Consistent traffic:

People will keep searching for evergreen content even after years.

This means that your content will stay valuable for them, and you will keep getting regular traffic.

Save time and Money:

Evergreen content stays relevant for a long time.

This means that you need not publish hundreds of posts every day to maintain organic traffic.

How to create evergreen content?

If you are reading till now, that means you are also interested in creating evergreen content.

Here are the three best steps on how you can create excellent evergreen content.

Keyword research for Evergreen Topics:

Keyword research is the first thing that you should do to find the keyword with user intent.

You can use tools like KWfinder and SEMrush to find valuable keywords or long-tail keywords.

Make sure the keyword you choose has a high search volume from an extended period, such as one year.

Create Content for Audience:

Creating to the point content is not going to help you this time.

You need to create excellent content that your audience will not find anywhere else.

Make them want more from your blog.

Ensure that your content is so compelling that if you post with the delay, they will miss your updates.

Your content should trigger emotions and engagement.

Such content will beat the competition and stay relevant for years.

Avoid Dates, News, and Trending Topics:

News dies overnight.

And, if you write about the latest episode of The Flash, then it will lose fans as long as the next chapter goes air.

Tip: Avoid using Last year, Today's, or 2020.

Is it possible to create Evergreen Content?

It's both yes and No.

Content stays evergreen as long as you can keep it relevant.

Nothing can stay relevant for 100 years. If you keep updating the old posts, you can easily keep the relevant even after decades.

Here are the few ways that will help you to produce evergreen content.

Review the post-performance and links over-time:

Open your post and check the stats. Fix broken links. Replace them with new links or remove the dead links.

Both Google and Audience notice these links.

Focus on user intent:

User intent can change over time. Targeting the user search intent is essential.

People searching on Google are looking for a solution, and it is your job to feed them what is essential for them.

Targeting search intent when updating old posts will help you keep your content evergreen.

Find the Reasons Behind rank drop?

Other blogs are outranking your content.

Find out;
  • What makes their content amazing?
  • What your content is lacking?

Final Words:

Evergreen content help bloggers to improve their search ranking.

This same work for you.

You may be working on building tons of backlinks to outrank competitors. And, spending most of your life on creating content.

But the secret behind the successful blogger in "Evergreen Content."

Evergreen content is the content that stays relevant, attract links, traffic, and reputation.

If you still have any question, feel free to ask me via comments.

Don’t forget to share it with your friends and family.


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5 Easy Steps to Become a LinkedIn Influencer

LinkedIn is a massive professional social network, and it is expanding day by day.

From around 200 countries, more than 660 million users are on LinkedIn.

There is no doubt that LinkedIn is not like Facebook or Instagram, but those networks are not professional.

LinkedIn is a professional in every possible way.

It is specially designed to take care of the needs of professional and give them a place to grow together.

5 Easy Steps to Become a LinkedIn Influencer: eAskme
5 Easy Steps to Become a LinkedIn Influencer: eAskme

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Marketers find LinkedIn quite appealing.

The primary reason is that LinkedIn users have more focus on networking, jobs, and business as compared to other social networks. This shows that it is an ideal place to market B2B services or products.

More than 80% of B2B leads are coming from LinkedIn.

Now this says why you should also expand your marketing to LinkedIn.

You cannot just do it by simply creating a profile and start advertising. To make sure that your efforts on LinkedIn will get rewarded, you need to build trust.

And, you can do it by becoming a LinkedIn influencer.

Now the question is how to become a LinkedIn Influencer?

Here are the five perfect steps that you should follow to become the most trusted LinkedIn Influencer.

5 Easy Steps to Become an Established LinkedIn Influencer

Do you know that LinkedIn Also invites the most trusted influencers to join a particular group on the LinkedIn platform?

Some of these influencers are Arianna Huffington, Mary Barra, Bill Gates, etc.

Getting into the inner circle of a brand is the feeling like you got the diamond.

But, this doesn't mean that you can become influencers only if you be in a group.

You can still start on your own to develop your profiles, skills, and connections.

Your brand must grab the attention of others, and people should start talking about it.


Setting influencer goals are as important as setting a blog business plan.

Without goals, you will be roaming here and there on the network.

You can set goals such as;
Note down the list of goals that you want to achieve by becoming an influencer on Linkedin.

To achieve influencer status on LinkedIn, you should also plan the strategy to achieve your goals.

For example, If you want to find freelance writing business, then start;
  • Post content that will attract readers.
  • Publish your experience and expertise.
  • Share precious media files.
Without settings goals, you will not achieve anything.

Create an Expert profile:

5 Easy Steps to Become a LinkedIn Influencer: eAskme

Make sure that you fill every blank and hole in your LinkedIn profile.

No one wants to look at a profile with no information or blank photo.

You need to make an impression through your profile.

Make sure that your profile helps you capture the attention of others.

Use a vibrant profile pic, share about yourself, skills, interests, and accomplishments.

Use creative visuals.

LinkedIn is a professional network, but you should not be impersonal.

Your focus should be on building real-life connections with the people.

Highlight every vital thing such as who you are, where you are from, what do you do, etc.


5 Easy Steps to Become a LinkedIn Influencer: eAskme

After rocking your profile, the next job is to share your expertise.

And, you can do it by smartly sharing creative content.

Now the question is which type of content you should be posting on LinkedIn?

Content Appealing to Your Target Audience:

Do you understand your audience personas?

If yes, then you know what they want.

Your content must trigger the emotions of your readers.

For example, If you have a social media management tool, then you may want to attract clients who will buy your tool. To make them interested in your tool, you need to produce content which talks about the pros and cons and educate them on how the tool will improve the performance.

Your understanding with your customer is something that will help you here.

Publish content that you own:

Create unique content and publish it on your LinkedIn profile.

Make sure that your content will have something for the reader to take-away and engage them to reshare the content.

Start tracking user behavior. Understand what readers love on your blog. Share similar content on your LinkedIn profile page.

Learn how you can improve your writing.

Make sure that each piece of content should stand out.

Build trust, share facts, infographics, charts, etc.

Use Media:

5 Easy Steps to Become a LinkedIn Influencer: eAskme

Writing content doesn't mean that you fill the topic with a-z characters.

It means that you should use memorable images, creative visuals, infographics, videos, and resources properly.

Make sure that you should use at least one photo in every article.

Curate Content:

It might not be possible for you to publish fresh content on LinkedIn every day.

It’s ok. You can take the help of your already published content and curate that content on LinkedIn.

Curating content will also give your readers something to learn and stay connected with you.

Sharing trustworthy resources in your posts will make them impactful.

You will also gain trust as you will be sharing the content of already established influencers.

To find the influencer in your industry, you can use tools like Listly and Instapaper.


LinkedIn is a professional social media network.

Social networks based on one simple rule are, and that is to give attention.

The more attention you give to others, the more attention you will gain.

Start commenting, liking, and resharing the posts of connected influencers.

This will help you build trust among influencers.

Promote content:

  • Every marketer understands the need for promotion.
  • You must promote your LinkedIn profile on every possible channel.
  • Run cross channel promotions.

LinkedIn for Business:

Are you using LinkedIn for business? If not, then why not?

LinkedIn is there to help you grow your business, and you can do it by becoming an influencer.

Follow these steps, and you will be on the path to become a LinkedIn Influencer.

If you have any question, do let me know via comments.

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3 Steps to Start Book Keeping Business

When you look around, you will see that there are so many people who are running a great book-keeping business.

A bookkeeping business mainly consists of the activities that involve the record keeping of expenses, earning, and taxes of that business.

It also involves the strategies of making a proper business plan and then running before the clients to get into your business.

3 Steps to Start Book Keeping Business: eAskme
3 Steps to Start Book Keeping Business: eAskme

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This article is mainly written to let you guys know how you can start this amazing business, and earn a lot of money with little effort putting into it.

This includes any steps, but being the beginner, you must know the main three points to start this business.

So, stay with us until the end and learn about them in detail.

1. Earn Book-Keeping Certification

The first step to start your bookkeeping business is to get proper certification for it. Any client who will come to you for these services would like to see that if you are enough qualified to do it or not.

They would like to know your skills and expertise in doing the job you are calling for. You must tell them you know your duties, and the only way is to show your certifications.

Other than this, if you have any other informal education related to bookkeeping business or accounting, then you must also demonstrate about that to impress them even more with your work.

2.Plan out Your Business

Well, bookkeeping business is as important for you to do as it is for any other business.

The business planning process involves writing down everything that you need for your business, and that you want to go through it.

It is a complete frame of action for the future of your business.

Knowing exactly what you want to do in your business, how you will get it done, how much time it will take, and how much it is going to cost are the important things you consider in your business plan.

3.Incorporate Your Book-keeping Business

This step is important for your bookkeeping business to give it a legitimate start.

It is important because like every other business, your bookkeeping business also requires many administrative tasks to be done on your behalf.

So, do it right at the start of establishing it.

This step is very important because it helps you stay strong when things are not going right in your business.


Well, bookkeeping business is not easy to start, and then run it successfully.

You have to get the proper certification for doing or starting it, then you have to plan out the business, and at the end, you have to just start it with all the bang.

You just have to research it in detail and earn the steps. After this, you can easily start it over and maintain it with your wise decisions.

If you still have any question, do share via comments.

If you find this article interesting, don’t forget to share it with your friends and family.


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Snapchat My AI Snaps: Send Photos To My AI And Receive My AI Snaps!

Snapchat My AI chatbot launched on 6th March 2023. In the beginning, My AI was available for Snapchat+ users only. And later launched for all Snapchat users.

Now, you can use Snapchat My AI Snaps feature to send photos to Snapchat My AI Chatbot. My AI will then return Ai-generated images to you.

You should know that Snapchat My AI is powered by GPT-4 and ChatGPT.

Today, you will find out how to use Snapchat My AP Snaps.

How to Send Photos to Snapchat My AP and Get AI-Generated Snaps?

Snapchat My AI Snaps, Send Photos To My AI And Receive My AI Snaps: eAskme
Snapchat My AI Snaps, Send Photos To My AI And Receive My AI Snaps: eAskme

Snapchat My AI Snaps are available for Snapchat+ users.

You can send a clicked photo to My AI chatbot. Chatbot will process the snap and reply to you with an ai-generated snap.

Now, you can save AI-generated snaps to use later.

It is not necessary that 100% time, you will get a snap in response. Sometimes you will also get a text response.

Snapchat My AI Ads:

Snapchat is also displaying ads in MY AI chats? It is a new way to reach more audiences.

Snapchat generative AI targets:

  • 13 to 17 age group. 19.9% ad audience (125.6 million)
  • 18 to 24 age group 38.6% ad audience (243.5 million)
  • 25 to 34 age group 23.2% ad audience (145.9 million)

MY AI displays the ad potential.

You should know that ads will not display in AI images but only in My AI chats.

Snapchat Web AI Interface:

Right now, My AI features are not available for Snapchat desktop users.

But you can create MY AI profile on Snapchat.


My AI snaps are a useful feature in Snapchat My AI. It will improve user engagement and conversations with AI-powered snaps.

Yet, there is always scope for improvement in AI snaps to improve user engagement.

In the coming weeks or months, Snapchat My AI will get additional features to improve user experience.
Stay tuned with us to get the latest updates.

Still have any question, do share via comments.

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Mastering the Marketing Mix: Building an Effective Marketing Plan!

Are you looking to take your marketing plan to the next level?

The marketing mix concept is a great starting point for any successful business. But it's not enough on its own.

To truly make your mark in the marketplace, you need to master the components of the marketing mix - product, price, promotion, and placement; and use them to build an effective marketing plan.

Mastering the marketing mix is a great way to do just that.

From utilizing different platforms and tools to understanding how channels interact, having an effective marketing plan can make all the difference in achieving success.

In this blog, we'll discuss how you can use the marketing mix to create a strategy that works for your business. Let's get started;

What is Marketing Mix & Why is it Important?

Mastering the Marketing Mix: Building an Effective Marketing Plan: eAskme
Mastering the Marketing Mix: Building an Effective Marketing Plan: eAskme

Marketing Mix is a set of controllable variables that influence customers or target audiences.

It consists of four Ps: Product, Price, Place, and Promotion.


  • Understand what your customers need and want, and create a product that satisfies them.
  • Design eye-catching packaging and develop a unique brand identity to make your product stand out.


  • Set your product's price strategically to influence how customers perceive its value.
  • Find the sweet spot that generates profit for your business while remaining competitive.
  • Make customers feel they are getting a great deal, enticing them to choose your product over others.


  • Decide where to distribute or locate your product for easy accessibility to your target audience.
  • Ensure your product arrives on time and in excellent condition, building trust and satisfaction.
  • Make your product readily available at the right places, enticing customers to purchase.


  • Create awareness about your product through effective promotion.
  • Reach a wider audience and help them understand why your product is the best choice.
  • Use advertising campaigns, public relations efforts, direct marketing, and other strategies to engage customers and leave a lasting impression.

Here's why Marketing mix is important;

  • It helps businesses develop a better understanding of their target market and what would interest them most.
  • It helps businesses develop pricing strategies that will help them generate profits and remain competitive.
  • It enables businesses to strategically place their product to be easily accessible and appealing to customers.
  • It helps businesses create effective promotional strategies to create awareness and make customers understand why they should choose your product over others.
  • It can also help you identify opportunities for growth and expansion in the future.

Overall, an effective marketing mix is essential for businesses as it ensures they can reach their target audience better, increase sales and enhance customer satisfaction.

How to Use the Marketing Mix in the Marketing Plan?

The marketing mix is a powerful tool that can be used to create a successful marketing strategy. To use the marketing mix effectively in your marketing plan, it is important to understand each component and how they work together.

1. Understanding Your Target Market:

It is essential to clearly understand who your target market is before you begin to plan your marketing mix.

Knowing who you are targeting will help you create effective messages that resonate with them and make it easier for them to take action.

2. Defining Your Marketing Objectives:

To ensure your strategy is successful, it's important to clearly understand what success looks like for you.

Outline specific objectives, such as increasing brand awareness, generating leads, or driving sales.

This will help you create an effective plan that measures your performance and allows you to make necessary adjustments.

3. Identifying Your Product/Service Offering:

When it comes to the marketing mix, it's important to identify what product or service offering can best meet the needs of your target market.

If you offer too little, customers may look elsewhere; conversely, if you offer too much, customers may be overwhelmed by their choices.

By understanding your target market's needs, you can create a product/service offering that meets their needs perfectly.

4. Setting Pricing Strategies:

For your business to be profitable and competitive in the marketplace, it's important to set pricing strategies that are both attractive to customers and profitable for your business.

Consider any discounts or promotions you may want to offer and any market factors that could influence pricing decisions, such as competitor prices and industry trends.

5. Choosing Distribution Channels:

Once you've identified the product/service offering, choosing distribution channels that will effectively reach your target audience is important.

For example, suppose your target market is online shoppers.

In that case, selling through an ecommerce platform may be ideal, whereas setting up a physical store may be more beneficial if you're targeting a local market.

6. Developing Promotional Tactics:

Various promotional tactics can spread awareness of your business and generate more sales.

Use social media campaigns, print advertising, email marketing, and public relations to reach your target market.

7. Creating a Marketing Budget:

Creating a budget for your marketing plan is important as it will help you stay within the limits of what you can afford to spend on marketing activities.

Ensure that your budget covers all aspects of your plan, including channels, tactics, and tools you'll need to implement them successfully.

8. Implementing and Monitoring:

Once you have outlined your plan, it's time to implement it.

Use tracking tools such as Google Analytics or other software programs to monitor progress in real-time and make adjustments if needed.  

9. Regularly Review the Effectiveness of Your Marketing Mix:

Analyzing the results of your marketing activities is essential to understanding what works and what doesn't when it comes to your marketing plan.

Regularly review the effectiveness of your mix and make modifications as needed.

This will help ensure you get the best return on investment and maximize your success.

Thus, the marketing mix is a powerful tool that can be used to create a successful marketing strategy.

By understanding each component of the mix, you can use the marketing mix effectively in your plan to create an effective strategy for achieving business success.


The key to mastering the marketing mix and building an effective marketing plan is understanding the components of each element, utilizing the resources available to you, and having a clear strategy.

By following the above steps, you are well-equipped to design a successful plan that will help your business achieve its goals.

With careful planning and implementation of the right strategies, you can create a powerful and profitable marketing plan for your business. Good luck, and thanks for reading!

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Common Claims Against Small Businesses and How General Liability Insurance Can Help.

Every business faces many types of financial risk, including being sued.

You must obtain adequate coverage if you are a business owner or decision-maker.

What is at stake if you choose not to carry coverage like general liability insurance?

Unfortunately, the short answer is "Everything."

The cost of an unfavorable judgment in just one lawsuit can create a financial burden large enough to threaten a small company's financial stability.

Sadly, many small businesses leave annually due to lawsuit-related costs they cannot cover.

Those costs include legal defense expenses, which a company has to pay even if they prevail in court.

So, if your approach to small business insurance is, "We won't carry it, but we'll be really careful in our operations," you can end up with a large bill even if a lawsuit is baseless.

Types of Business Insurance:

Common Claims Against Small Businesses and How General Liability Insurance Can Help: eAskme
Common Claims Against Small Businesses and How General Liability Insurance Can Help: eAskme

Insurance companies offer different policies to cover various types of business risk.

This includes:

  • Workers' compensation insurance which is typically mandatory for companies with employees and covers medical costs and other expenses related to worker on-the-job injuries or illnesses
  • Professional liability insurance (also called errors and omissions insurance) covers lawsuits over alleged business mistakes that cause financial losses for clients.
  • Commercial auto insurance covers vehicles the company owns or leases and uses for business purposes.
  • Cyber insurance to address costs related to system hacks or data theft and resulting fraud
  • Umbrella insurance covers claims that exceed the limit of an underlying liability policy.

But general liability insurance may be the most universally valuable small business coverage.

That's because it covers a wide variety of risks that companies face every day.

You probably don't need professional liability insurance if you don't provide professional advice or services.

And if you don't own or lease vehicles, there is no need to carry commercial auto insurance.

But virtually every business interacts with its customers, clients, competitors, and others in some way.

That is why having general insurance is essential. 

What Is General Liability Insurance?

General liability insurance is a type of coverage that protects businesses from various kinds of liability.

This includes:

  • Damage your business causes to third-party property.
  • Bodily injuries you cause to non-employees
  • Product liability if something you develop or sell harms someone or damages their property
  • Libel, slander, or copyright infringement, including so-called "advertising injuries," where you say negative things about a competitor in your ads

As you can see, if you interact physically with your customers or clients or promote your business, you have general liability "exposures." And exposures can lead to costly lawsuits.

Examples of How General Liability Insurance Can Protect Your Business:

Whether a general liability insurance policy will cover you in a specific scenario depends on multiple factors, including the policy specifics, the facts surrounding the incident, and others.

But the types of incidents below typically can be covered.

Customer injuries at your location:

A little moisture on a tile floor or a small tear in the carpet is all it takes to cause an accident.

If a customer or client falls, breaks a bone, or suffers another injury, the medical costs alone can easily reach five figures or more.

And if they sue you, their lawsuit might also demand compensation for their time away from work while they recover, so six-figure amounts aren't uncommon.

With the right general liability policy, you won't have to pay the amount. 

Customer property damage:

Imagine that your employee is doing some work at a customer's home and accidentally knocks their expensive TV off its wall mount, shattering it on the hardwood floor, which is also damaged.

It's a cutting-edge device, costing several thousand dollars, and the floor repair will add a few thousand dollars to the total for the incident.

Fortunately, your general liability policy can cover the $25,000+ in expenses.


A competitor has evidence you've made disparaging statements to people about them.

They've lost business as a result, and they sue you for $250,000, prevailing in court.

You must pay that amount plus court costs, legal defense costs, and other expenses.

It's a huge relief that your general liability policy can cover the total amount.

Product liability:

Your business sells branded coffee mugs as part of your marketing strategy. One of them is defective, and the handle breaks.

The customer is injured when hot coffee burns their skin. They sue you for the cost of an urgent care visit and subsequent plastic surgery.

The court awards them over $55,000; your general liability policy covers the cost.  

These are just a few business liability scenarios your company could face.

Customizing Your General Liability Insurance:

General liability insurance policies provide relatively broad coverage, but you can expand that coverage with endorsements.

Some of the common policy additions include:

  • Hired and non-owned auto liability. This covers liability resulting from using vehicles the business doesn't own or lease, such as when an employee uses their vehicle to make deliveries.  
  • Employment-related practices liability. This endorsement protects your company from lawsuits related to inappropriate workplace behavior (e.g., wrongful termination, harassment, or discrimination).
  • Employee benefits liability. This add-on is for errors or omissions in administering your employee benefits program. For example, you fail to file forms on behalf of your employee by the due date, and they are denied medical coverage.
  • Contractors installation, tools & equipment. This insurance covers business property, tools, equipment, etc., while at a job site, in transit, temporarily in storage, or during installation.
  • Liquor liability. This endorsement is for your business's liability from selling, serving, or furnishing alcoholic beverages.

General Liability Insurance: Broad Coverage Every Business Needs:

Your company may never be sued. Or you may hear from a lawyer tomorrow. That's an unfortunate reality of business.

But you can protect your company and those who rely on it by getting and maintaining general liability insurance and other policies as needed.

Still have any question, do share via comments.

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Dynamic Rendering: What is it? Why and When You Need it?

What is dynamic rendering? Should you use it or not? These are the questions that we will answer today.

Dynamic rendering is considered a temporary solution to SEO problems caused by JavaScript. Search engine giant Google considers it a temporary solution.

It can cause complexity on your website. To fix the issues, it is best to use server-side rendering, hydration, or static rendering.

Search engines understand the importance of dynamic rendering to fix crawling and indexing issues related to JavaScript SEO.

This suggests that you should learn dynamic rendering and its use.

What is Dynamic Rendering?

Dynamic Rendering, What is it? Why and When You Need it?: eAskme
Dynamic Rendering, What is it? Why and When You Need it?: eAskme

Dynamic rendering preset JavaScript in a different way.

In dynamic rendering, the webmaster sends the full version of the site page to the search engine but displays the regular site to website visitors.

In this way, Google crawlers visit your page and index it without using JavaScript.

If you want to minimize crawl time and budget, then you should consider using dynamic rendering.

Before using dynamic rendering on your website, here you should know how dynamic rendering works.

How Dynamic Rendering Works?

Dynamic rendering is not as simple as HTML. Installing dynamic rendering on your website can be time-consuming, challenging, and intensive.

The typical dynamic rendering work is to serve users with JavaScript experience but send HTML files only to search crawlers.

Here is what you should understand:

  • Install dynamic renderer to identify search engine crawlers.
  • Dynamic rendering understands the crawlers and presents content that is easy to index for search engines without JavaScript.
  • Dynamic rendering displays the page with the whole HTML and JavaScript experience for a user.
  • Dynamic Rendering Solve Problems:
  • Dynamic rendering makes it easy for search bots like Google crawlers to index your website content quickly.

It saves load time for search engines and makes it easy for your website to get indexed in SERP.

Search engines will crawl your website without taking the JavaScript process. In other words, your site without JavaScript features will upload in the search index.

You should consider dynamic rendering if you are using a massive website like ecommerce or news website.
Improving your site indexing will help in SEO and content marketing.

Should You Use Dynamic Rendering or not?

If you have many JavaScripts on your website, then it is wise to use dynamic rendering. But it is a short-term solution.

Dynamic rendering also reduces your crawl budget. It is a quick way to index your website pages and save resources.

When should you consider using dynamic rendering?

  • Large websites
  • Site with Updated JavaScript functions.
  • Sites with chat apps and massive social media sharing.

Dynamic rendering vs. Cloaking:

Cloaking is a black hat strategy where a webmaster creates a website that sends two different content versions of one page.

The sole purpose of Cloaking is to mislead search engines to chase ranking.

Dynamic rendering is different than Cloaking.

The site sends the same content to users and search engines in dynamic rendering.

But search engines will get site content without JavaScript to index quickly.

How to use Dynamic rendering?

If you have a JavaScript-heavy website, use dynamic rendering to make indexing fast.

Search engine crawlers find it difficult to crawl sites with too many JavaScripts. They prefer sites with less or no JavaScript.

You should understand that dynamic rendering needs additional resources and can slow down your hosting server speed.

Dynamic rendering serves users with site pages rendered with JavaScript and serves search engine bots with site pages without JavaScript.


Dynamic rendering helps solve JavaScript SEO issues.

But it is a short-term solution that can slow down your site.

Before using dynamic rendering, you should know the following:

  • Website is indexable or not.
  • Is the site using JavaScript or not?
  • Does your site have dynamic content?
  • Sites with crawl budget issues.

Due to JavaScript issues, dynamic rendering will help index pages, not indexing. It is the easiest way to make your website crawlable and indexable.

Still have any question, do share via comments.

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Best Sites to Watch The Boogeyman Movie Online in HD OTT Release, Platform, Reviews, Rating, Download

Have you watched "The Boogeyman" movie? Or Do you want to watch "The Boogeyman" full movie online?

The Boogeyman movie was released on 2nd June 2023. It is a Hollywood supernatural-horror movie.

After the death of their mother, the two girls face the horrific presence of a sadistic entity. They also try to make their father pay attention to unwanted things before it is too late for them.

Best Sites to Watch The Boogeyman Movie Online in HD: eAskme
Best Sites to Watch The Boogeyman Movie Online in HD: eAskme

Rob Savage has directed "The Boogeyman" movie with a budget of $35 million. 20th Century Studios is distributing "The Boogeyman" movie.

If you love to watch Horror Movies then you should also watch "The Boogeyman."

The Boogeyman (2023) movie has scored 6.2 out of 10 on IMDb rating, 64% on RottenTomatoes, and 56% on Metacritic.

The Star cast of the Boogieman movie includes;

  • Sophie Thatcher as Sadie Harper
  • Chris Messina as Will Harper
  • Vivien Lyra Blair as Sawyer Harper
  • David Dastmalchian as Lester Billings
  • Marin Ireland as Rita Billings
  • Madison Hu as Bethany
  • Maddie Nichols as Natalie
  • Leeann Ross as Cassidy
  • Rio Sarah Machado as Anne
  • Shauna Rappold as Cara Harper (Mom)
  • LisaGay Hamilton as Dr. Weller
  • Cristala Carter as Detective Garland
  • Shayla Bagir as Woman with Nosering
  • Han Soto as Mild-Mannered Man
  • Seylan Baxter as Medium
  • Aadyn Encalarde as Classmate
  • Ellie Bogert as Annie Billings
  • Maisie Bogert as Annie Billings

The Boogeyman (2023) movie is based on the "The Boogeyman" book written by Stephen King.

You can book tickets for The Boogeyman movie to watch it in your nearest movie cinemas.

If you want to watch "The Boogeyman" (2023) movie online, you should wait for its OTT release. People are looking for "The Boogeyman" movies on legit OTT services like Amazon Prime Video, Netflix, HBOMAX, Hulu, and Apple TV.

The "The Boogeyman" movie is expected to stream on Hulu, not on Disney+. The reason is that Walt Disney has announced the merger of Hulu and Disney+ by the end of 2023.

Here are the best OTT platforms where you can watch "The Boogeyman" movie after its OTT release.


Hulu is the platform where you can expect to watch "The Boogeyman" full movie online. At Hulu, you can watch movies and shows from 3 platforms: Hulu, Disney+, and ESPN.

You can watch movies like "The Boogeyman," Rambo's Last Blood, Everything Everywhere All at Once, Prey, Death on the Nile, The Offering, She Will, Watcher, Among the Shadows, etc.

You must have an active Hulu subscription to watch The Boogeyman movie online. You can pay $7.99/month to watch The Boogeyman and other content with ads or pay $14.99/month to watch movies and shows without ads.


Disney+ is the platform where you can also watch "The Boogeyman" movies online in DH quality.

To watch The Boogeyman full movie online on Disney+, you must have an active Disney+ Subscription.

Disney+ is not available in every country. You can only access Disney+ if the site is active in your country.

At Disney+, you can watch movies like The Boogeyman, Encanto, Tangled, Frozen, Moana, Beauty and the Beast, Mulan, The Little Mermaid, Frozen II, etc.


If you are in India, then you will not be able to access Disney+. But you can access Disney+ content on Hotstar.

It also means that you can watch "The Boogeyman" (2023) movie online on Disney+ if the whole movie will release on Disney+.

To watch "The Boogeyman" movie online on Hotstar, you must need an active Hotstar subscription.
Hotstar subscriptions allow you to watch Disney+, Marvel, Star Wars, National Geographic, and Hotstar content.

You can watch many popular movies on Hotstar, such as; The Boogeyman, Ant-Man and the Wasp Quantummania, Avatar, Vikram, Ford vs Ferrari, etc.

You should watch The Boogeyman movie online on legit movie streaming services only.

Till now, The Boogeyman is not streaming on any legit streaming service. Yet, people are searching for Guardians of the Galaxy Vol. 3 on Disney Plus, The Boogeyman on Netflix, or Amazon Prime.

You should book tickets to watch the “The Boogeyman” in the nearest cinemas.

News shows that the latest “The Boogeyman” (2023) movie leaked on many free movie streaming sites.

There are many free streaming sites streaming the "The Boogeyman" movie online, such as:

There are many free downloading sites to download "The Boogeyman" movie for free such as:

It is recommended that you should only watch movies like "Guardians of the Galaxy Vol. 3" (2023) on legit movie streaming services such as:


You should book tickets to watch the "The Boogeyman" (2023) full movie in the nearest cinemas.

But if you want to watch the latest "The Boogeyman" movie online, you must wait for its OTT release on  a legit streaming service.

We will soon update the "The Boogeyman" (2023) movie OTT release date and platform.

Still have any question, do share via comments.

Share it with your friends and family.

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Watch Ahimsa Full Movie Online Review, Rating, Budget, Star cast, OTT release and FAQs, Leaked Online on Tamilrockers

Abhiram Daggubati starer Ahimsa movie leaked on movie streaming sites like Tamilrockers.

Not only Tamil Rockers but sites like Yomovies, Einthusan, Hdpopcorns, Besthdmovies, Moviesflix, Moviesda, etc., have also leaked full Ahimsa movies online.

Ahimsa Movie Release Date:

Watch Ahimsa Full Movie Online Review, Rating, Budget, Star cast, OTT release and FAQs, Leaked Online on Tamilrockers: eAskme
Watch Ahimsa Full Movie Online Review, Rating, Budget, Star cast, OTT release and FAQs, Leaked Online on Tamilrockers: eAskme

Ahimsa movie released on 2nd June 2023. The same day Full Ahimsa movie download links flooded the internet. Sites like Tamilrockers and its Telegram channels offer free downloading of the "Ahimsa" movie or free links to watch the full Ahimsa movie online.

Ahimsa is a Telugu movie. In this movie, you will see the story of a youngster who believes in non-violence but changes his path to violence to get justice for his family.

Ahimsa Movie Release Director and Budget:

Teja has directed the Ahimsa movie with a budget of 50 Crores INR.

Ahimsa Movie Rating and Reviews:

Ahimsa (2023) movie has scored 9.0 out of 10 on IMDb rating.

Ahimsa Movie Starcast:

Abhiram Daggubati, Geethika, Sada, Rajat Bedi, Kamal Kamaraju, Bindu Chandramouli, Kalpalatha, Ravi Kale, Ramandeep Kaur, Nithin Prasanna, Ananth Babu, Manoj Tiger, Devi Prasad, Ambati Srinivas, Sameer Goswami, etc., have played essential roles in Ahimsa movie.

Ahimsa Movie OTT Release Dateand Platform:

Even though the "Ahimsa" movie leaked online on free movie streaming and download sites like Tamilrockers, Tamilruz, Isaimini, Moviesda, 123movies, etc., you should only watch movies in the nearest cinema or wait for legit OTT releases.

You should book tickets for the Ahimsa movie and watch the full movie in the nearest cinemas.

But if you cannot visit theaters to watch movies like Ahimsa, you should wait for its OTT release.

Till now, there is no information about the "Ahimsa" OTT release. But you can still expect the full Ahimsa movie release on OTT platforms like Netflix, Zee5, or Amazon Prime. These platforms are known for streaming Tamil movies and Telugu movies. Ahimsa may also release on one of these legit OTT platforms.

After the Ahimsa movie OTT release, you can watch the full movie online in HD quality. You may also find the "Ahimsa" movie with subtitles.

Tamilrockers and other piracy streaming sites are full of malicious ads and banned by the government. Watch movies in the nearest cinema or watch on legit OTT platforms.

Now, as you know everything about the "Ahimsa" (2023) movie.

Watching full hd movies on piracy streaming sites like Tamilrockers cause revenue loss.

Watch movies in the nearest cinemas or online on Legit OTT streaming services.

Disclaimer: We are strictly against piracy. Piracy is illegal, and we never support or promote piracy in any way. We request you stop visiting piracy streaming sites and stick to legit streaming OTT platforms. We are not responsible for how a user uses information.


Have you watched Ahimsa (2023) movie? Or Are you waiting for Ahimsa OTT release?

Only visit theaters to watch Kannada movies, Hindi Movies, Tamil movie, Telugu movies, or Malyalam movies, exclusively released for theaters only.

Do you want to watch Ahimsa full movie?

If yes, then you should book tickets to watch The Kerala Story full movie in HD quality.

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