Facebook Updates News Feed Algorithm Taking Into Account Time Spent Reading Stories

Today Facebook announced that it has added a ranking factor to it's news feed. Now Facebook will consider the time spent on content. In addition to comments shares and likes.
Facebook Updates News Feed Algorithm Taking Into Account Time Spent Reading Stories : eAskme
Facebook Updates News Feed Algorithm Taking Into Account Time Spent Reading Stories : eAskme
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New user feedback revealed that content is still meaning to people even when there wasn't time taken to share, like or comment on a story.

As most Facebook users may know. When something serious is seen. Users may not want to comment on it. But still prefer to see it. On this findings Facebook is updating news feed.

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It doesn't mean that Facebook’s new algorithm signal will the amount of seconds you spend on content seen. But will be focusing more on how much time you spend on other content shared.

An example is when spending 15 seconds on a story in your news feed while you spend 10 seconds on other stories. It will be seen as significant to you.

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As you didn't just scroll past the post while it was on your screen and didn't just scroll past it like other posts that is on your news feed. It means it you found something on that post significant. That means more posts similar to that one may surface in future news feeds.

But for those who are page owners. The company says don't expect drastic changes because of this update. This new algorithm signal is already out and will continue for the next few weeks.