April 13, 2025

ChatGPT Memory Feature: How to Use It?

Sam Altman announced on X (formerly Twitter) the launch of the new ChatGPT Memory Feature update. Now, ChatGPT memory references all your past chats. According to Altman, the goal is to create personalized experiences with emotional and engaging responses.

The OpenAI CEO, Sam Altman, also said that his AI system will take over your life.


ChatGPT Memory Feature
ChatGPT Memory Feature

Key Takeaways:

  • ChatGPT memory feature Remember your past chats.
  • It is available for ChatGPT Pro and Plus users only.
  • You can turn off or delete memories.

Here is what you must know about the ChatGPT Memory Feature and its significance.

ChatGPT Memory Feature:

OpenAI launched the ChatGPT Memory Feature to remember your past chats. It is different than your chat history. Now, ChatGPT will use your chat history to create personalized results. It also uses the data to understand you better than anyone else.

ChatGPT now recalls memories to generate images and responses.

While the feature is excellent in the AI industry, it is also triggering alarms for safety and privacy concerns. The privacy community is arguing about the use of your personal chats and data.

OpenAI claimed that it will use the data to create personalized responses. The data will also empower OpenAI. In other words, it is a way to give control of your life to AI technology.

While the arguments are already flooding social media, Sam Altman and OpenAI are improving its technology with user data.

How Does ChatGPT's Memory Feature Work?

ChatGPT's memory feature works on two factors:

  • Saved Memories: It uses user instructions and preferences to generate responses.
  • Reference Chat History: The memory system uses chat history references to generate personalized responses.

It is an upgrade to the old ChatGPT memory technology. Old memory function was limited to key terms only.

How to Enable or Disable Saved Memories and Reference Chat History?

  • Log in to your ChatGPT account.
  • Go to “Settings.”
  • Click on “Personalization.”
  • Go to the Memory section.
  • Toggle “Reference Saved Memories” and Reference Chat History to disable or enable the memory feature.

Note: ChatGPT won’t delete your old memories even if you turn off the memory feature.

You can ask ChatGPT to forget to delete your memories.

How much time does ChatGPT take to forget memory?

ChatGPT usually takes 30 days to forget your saved chat memories. According to OpenAI, they keep the memories for 30 days for debugging and safety.

How to Manage Save Memories Storage:

OpenAI provides limited storage to save memories. You can manage this storage with the following steps.

  • Go to ChatGPT Settings.
  • Go to the Memory section under “Personalization.”
  • Click on “Manage Memories.”
  • Now, delete memories to free up space.

ChatGPT Memory Feature Accessibility:

ChatGPT's memory feature is inaccessible in the European Economic Area, Liechtenstein, the UK, Norway, and Switzerland.

Chat history and saved memories are only available to ChatGPT Pro and Plus account holders.

Free ChatGPT users can only access “Saved Memories.”

Benefits for Bloggers and SEOs:

The ChatGPT Memory Feature offers the following benefits to bloggers and SEOs:
  • Content Creation: It recalls the brand tone, voice, and theme to use on different occasions.
  • SEO Optimization: It uses memories of your SEO projects to structure content, keywords, and site positioning.

Conclusion:

OpenAI's memory feature is another step to create user-friendly AI. It will help with business projects, SEO work, marketing campaigns, and content optimization.

OpenAI will soon roll out the memory feature for custom GPTs. Each GPT will have a different memory section, which will work as independent memories for their respective GPTs only.

Other Helpful Resources:

>

April 10, 2025

Google Discover for Desktop Search: Get Traffic from Desktop Devices

The Google Discover feature is coming to desktop search. Discover has been the top priority for publishers and marketers to gain organic traffic from mobile devices.

Google is bringing this feature for desktop search also.

Key Takeaways:

  • Google Discover is coming to desktop search.
  • Google is testing Discover for Desktop with a limited number of users.
  • The company announced it at the Google Search Central Live event.

Google Discover for Desktop Search

Google’s SEO experts Gianluca Fiorelli and Clara Soteras Acosta shared the screenshots of how the Google Discover for Desktop Search will look.

For the first time, Google has made an official announcement about the launch of Discover for Google desktop search. Yet, the company has not announced the official launch date.

Google is testing the Discover feature for desktop with a limited number of users.

Here is what you must know about Discover for Desktop search.

Google Discover for Desktop:

Google Discover launched on mobile devices. Its purpose is to display posts and videos related to user interests.

Since its launch, it has gained massive attention. SMBs and publishers confirmed the rise of traffic when their posts displayed in Google Discover.

You can check the Discover feature in the Google search app, the Chrome Android app, and Google.com on your smartphone.

Discover considers your usage history to display posts related to your interests. To display posts in the Discover feed, Google uses web, search, and app activity.

Now, Google is bringing Discover to desktop. This way it will start suggesting posts under the Google desktop search.

Discover How to Improve Publisher’s Traffic:

Google Discover is an important source of regular traffic. Many publishers and SMBs confirmed its valuable contribution to their traffic.

52% of publishers set Discover as a top priority. They optimize their posts, titles, and images to display in Discover.

How to Track Discover Traffic?

You can use Google Analytics 4 to track Google Discover traffic.

  • Go to Google Analytics 4.
  • Go to the page referrer filter and create pubsubnews for Discover traffic.
  • Now set up another filter to discover desktop results.
  • Track analytics reports to find the impact of Discover traffic or desktop traffic.

Optimize Your Content for Google Discover:

Follow these guidelines to optimize content for Google Discover:

  • Content quality
  • Image size 1200px or more.
  • Trustworthy titles and headlines
  • Unique content and storytelling
  • Avoid tricky images.
  • Share personal stories, niche articles, and lifestyle articles.

Importance of Google Discover for Desktop:

Google wants to cover every device with its content suggestions. Expanding Discover to desktop devices is a step to increase content experience.

Publishers may also try to adopt new strategies to display their content in Google Discover for desktop search.

Conclusion:

Google Discover is an important feature to deliver user-friendly results. For publishers, it also works as another source of consistent traffic. Niche stories, lifestyle topics, and news work better on the Discover feed.

Google is expanding Discover to desktop search to increase its reach. This will also help publishers to gain extra traffic. It also set challenges to get regular traffic.

Stay tuned to know more about Google Discover.

Other Helpful Resources:

>

April 08, 2025

How an Experienced Personal Injury & Car Accident Lawyer Can Help You Recover?

A car accident can turn your life upside down in an instant, leaving you with painful injuries, mounting medical bills, and the stress of dealing with insurance companies.

For many victims, the road to recovery is not just physical but also financial and emotional.

Having the right legal support can make all the difference, and Steve Gimblin Personal Injury & Car Accident Lawyer is committed to helping accident victims fight for the compensation they deserve.

Whether you are struggling with lost wages, expensive treatments, or insurance companies that refuse to pay what’s fair, an experienced attorney can guide you through the process and advocate on your behalf.

How an Experienced Personal Injury & Car Accident Lawyer Can Help You Recover
How an Experienced Personal Injury & Car Accident Lawyer Can Help You Recover

In Yuba City, California, car accidents are unfortunately common, with busy roads like Highway 99 and Highway 20 seeing frequent collisions.

From distracted driving to reckless behavior, crashes happen in countless ways, often leaving victims with serious injuries and overwhelming legal battles.

Many people believe insurance companies will handle everything, only to discover they are receiving far less than they require. That’s why working with a personal injury lawyer who understands the legal landscape in Yuba City is essential.

With skilled legal representation, victims can focus on healing while their attorney handles the fight for fair compensation.

What is Personal Injury and Car Accident Claims?

Accidents happen in a flash and completely change lives, sometimes for the better and sometimes for the worse.

When someone is injured as a result of the negligence of another party, personal injury or car accident claims are filed against the negligent party.

These types of claims can arise from various situations, including traffic collisions, slip-and-fall accidents, and more. The compensation awarded is intended to cover medical bills, lost wages, and other damages.

The assistance of a seasoned attorney can be immensely helpful with these types of claims.

They are trained and capable of reviewing the situation of the accident, finding liable parties, and informing you of what steps to take next.

Their understanding will help ensure that clients are not taken advantage of and receive the right amount of compensation.

Navigating Legal Complexities

If you are not well-acquainted with the intricacies involved in legal proceedings, it can seem intimidating. Personal injury and car accident lawyers are skilled at navigating this labyrinth.

These professionals assist in every step of the process, from claims filing to claim settlement negotiation.

You need a lawyer who understands legal jargon, prepares the required documents, and is capable of following strict deadlines.

It relieves clients of a heavy burden so they can concentrate on recovery instead of worrying about legal intricacies.

How to Negotiate With Insurance Companies?

Insurance companies, by their very nature, do not like to have to pay money, and their tactics can often confuse and overwhelm claimants.

Expert attorneys serve as representatives and can negotiate forcefully for clients. Their participation evens the playing field when it comes to pursuing equitable compensation.

These experts know what the insurance providers are doing and how to combat these tactics to win cases against them.

Lawyers improve the probability of favorable outcomes by presenting strong cases with compelling evidence. This leads to smoother settlements for clients that accurately reflect what they need.

Maximizing Compensation

Assessing the appropriate level of compensation involves considering various things like medical bills, future treatment needs, loss of earnings, and the emotional duress caused.

Car accident and personal injury attorneys review these components cautiously to ensure you get complete payment.

When lawyers evaluate both short-term and long-term damages, they paint a comprehensive picture of the damages incurred.

They take into account every aspect of suffering and losses to make sure clients receive the compensation they need to remedy their situation and get on with their lives.

Providing Emotional Support

More than just legal experts, these professionals provide vital emotional support as well. When accidents happen, people can easily feel fearful and uncertain about the future.

Lawyers know that it is an emotional process, and they guide themselves accordingly.

Having someone who pays attention to the client's troubles and can sympathize with their plight is a major benefit to the client.

That kind of support gives these people a sense of security, so they will feel empowered to stand on their own and work through the complexities of their claims.

Contingency Fee Arrangements

One of the biggest reasons why people hesitate to engage with the legal system is its financial side. The good news is that a lot of personal injury and car accident lawyers work on a contingency fee basis.

Under such an arrangement, clients do not have to pay legal fees upfront; rather, recovery is based upon the successful results achieved by the lawyer.

It enables people to access affordable professional legal services without the burden of an immediate financial hit.

It further aligns the lawyer's and client's interests, as the lawyer knows that if they don't get the best possible results for their client, they won't get paid.

Conclusion:

Recovering from an accident is about a lot more than just healing; there are legal matters to deal with, and victims need to get what is rightfully theirs.

In these times, an experienced personal injury and auto accident attorney becomes an indispensable source of support and guidance.

With their expertise and negotiation skills, they exude faith and provide clients with the encouragement and resources needed to heal.

Essentially, it allows people to dedicate their valuable time to rebuilding their lives while the specialized duty of legal proceedings is left to the experts.

>

April 06, 2025

Meta launched The Llama 4 Multimodal AI

Meta launched the Llama 4 AI models. Meta is trying to make bigger AI as a multipurpose solution. At the same time, Llama AI models are there to help developers test and create many applications.

Meta released an announcement on 5th April 2025, about the launch of 4 AI models.

Meta launched The Llama 4 herd Natively multimodal AI
Meta launched The Llama 4 herd Natively Multimodal AI
 

The Llama 4 herd AI models:

Llama 4 models are the set of 4 AI models launched to serve different purposes.

With these, developers can build personalized multi-modal applications. These models include billions of active parameter models and experts.

The Llama 4 models are built on Meta’s AI parameters. These parameters perform reasoning and coding based on prompts.

Earlier Llama models used 8 billion parameters. But in the Llama 4 herd AI models, Meta has used 17 billion parameters.

Download the Llama 4 Scout and Llama 4 Maverick models from Hugging Face and the Llama website.

The Latest Llama 4 AI models:

Llama 4 Scout:

Llama 4 Scout is an AI model with 16 experts and 17 billion parameters. It is available on the NVIDIA H100 GPU.

According to the Meta document, it is performing better than Mistral 3.1 AI, Gemini 2.0, and Gemma 3.

Llama 4 Maverick:

Llama 4 Maverick is an AI model with 128 experts and 17 billion parameters. It is a multi-modal AI. Its benchmarks are better than Gemini 2.0 and GPT-4o.

It is also competing with Chinese DeepSeek v3. Meta has tested its coding and reasoning capabilities.

Llama 4 Behemoth:

Llama 4 Behemoth is an AI model with 288 billion parameters and 16 experts.

It is the most powerful AI model from Meta. Its benchmark score is significantly better than Gemini 2.0, Claude Sonnet 3.7, and GPT 4.5.

Apps built on Llama AI are:

  • WhatsApp
  • Messenger
  • Instagram Direct
  • On the Web

Future of Llama AI Models:

Meta is building AI chips to make Llama models better. Right now, it is using 350,000 NVIDIA H100 chips. Meta is developing twice as many AI chips as its competitors.

OpenAI, Apple, and Google are also heading in a similar direction.

You can expect better-performing Llama AI models. But it also fuels competition and the rise of other AI models from its competitors.

Conclusion:

Meta’s Llama 4 herd is a set of multiple AI models. Each model serves different purposes. Meta also uses Llama, Facebook, Messenger, Instagram, and WhatsApp apps.

You can use Llama 4 to create images, get better answers, and improve social media ad performance.

>

April 04, 2025

5 Ways to Spruce Up Your Outdoors Quickly

A clean and inviting outdoor space will make a lot of difference when it comes to enjoying your home. It also has an impact when it comes to entertaining guests.

If you are searching for ways to instantly refresh your own there are some simple ways in which you can do this.

You don't have to break the back.

Take a look at some of the easiest and most effective ways for switching up your outdoors very quickly.

5 Ways to Spruce Up Your Outdoors Quickly
5 Ways to Spruce Up Your Outdoors Quickly

1. Clear the Clutter and Clean Up

Before you add anything new to your outdoor area, one of the first things you need to do is clear away the mess. This means that you should remove any broken furniture, dead plants and kids toys.

Once you have gotten rid of the clutter then you can start doing a deep clean. Once the deep clean is completed you're going to find that it completely changes space.

It will feel a lot lighter and airy.

This is where a power washer will come in handy. It is perfect for blasting away months or even years of grime, dirt and mildew.

You can use it on your deck, patio and on driveways and even on your furniture for a quick and transformative clean.

2. Add New Plants and Greenery

Breathe life into your outdoor space with plants. If you don't have the time or the budget to get a full garden redesign then you can do the next best thing and that is potted plants.

You should choose a mix of colors and height that will bring visual interest to the outdoors. You should also consider getting low maintenance options such as ferns, boxwoods and succulents.

These are going to thrive in just about any kind of climate. You can also hang some planters from fences or railings. Consider lining your walĺs with a few flowering shrubs as well.

This will guide their eyes off of anyone who approaches your property through the outdoor space. Even having one or two tall planters flanking your front door is going to make a big impact.

The key is to make sure that you choose healthy plants and that you arrange them thoughtfully.

3. Refresh Furniture and Decor

The outdoor furniture that you choose does not have to be new but it does need to be clean.

You should also make them as.clean and inviting as possible.

If you have chairs and tables that look worn out you can use a fresh coat of paint and wood sealant to give them a brand new release on life.

You can swap out faded cushions for new ones that have bold colors as well as patterns. Try to buy some slip covers that are designed for outdoor use.

Don't overlook small touches like putting an outdoor rug, lanterns or even string lights. This is what adds personality to the outdoor space and gives your space a very finished look.

By just making a few decor updates the outdoor area can feel like a huge extension of your home.

4. Improve Lighting for Ambiance and Safety

Lighting plays a big role in how your outdoor space looks and feels. This is especially true at night.

When you start swapping out all the light fixtures and adding solar lights along pathways or even draping fairy lights through trees you can completely transform the ambience of your outdoors.

If you're working with a small budget and a tight time timeline solar lights are great and do not require any wiring or electricity to function.

You can use string lights along a fence or a canopy. Place a few LED candles on the tables outside for a cozy and inviting look.

Good lighting is going to create a peaceful and beautiful atmosphere. It also improves the safety around any steps you may have and uneven surfaces.

5. Define Different Zones for Function and Comfort

Even the smallest outdoor spaces are going to benefit from having some structure. You should create designated zones for gardening, dining, lounging or playing.

It can make your yard for you even more organized and functional. You don't need to build walls or even to install any new features if you want to do this.

You can use rugs, planters and even furniture arrangements to visually divide up space.

For example, you can put a bench or even a small table under a tree because this will instantly create a nice reading nook.

If you lay out a blanket and a basket in another corner it is going to make it obvious that this is a spot where kids can hang out.

>

April 01, 2025

How Gamification is Being Used in Digital Marketing?

Gamification in digital marketing has emerged as an effective way to drive audience engagement and improve brand loyalty amongst consumers.

Although games and gamification conceptually look alike, the goals are different.

The thing is, games are standalone activities designed purely for fun. In contrast, gamification puts game-like dynamics into other contexts to motivate and engage the user.

This differentiation is important for us to understand the change that gamification is bringing about in the marketing landscape.

How Gamification is Being Used in Digital Marketing?
How Gamification is Being Used in Digital Marketing?

Approaches to Gamification That Are Most Widely Used:

Businesses use different gamification techniques to meet their marketing objectives.

Below are some of the most common strategies:

  • Reward Programs: This usually comes in a point-based system, in which customers will receive points and rewards from brands based on purchases or certain actions. In Starbucks, the rewards app allows you to earn stars that you can redeem for free products.
  • Interactive Games: Using simple interactive games (spin the wheel or virtual scratch cards) on a website to win discounts or prizes. These games can be played in a relatively short time and offer instant satisfaction.
  • Progress Meters: These are used to motivate users to reach a milestone, such as filling out a profile or building out a purchase.
  • Virtual Badges: Awarding badges to your users for a respective achievement is a great option to improve perceptions about your brand.

Why Gamification Works?

The reason why gamification works is simply that it taps into human psychology. Humans are attracted to challenges and rewards.

Marketers use mechanics borrowed from slot games like spinning wheels, unlocking levels, or bonus rounds, to make the experiences exciting, fun, and rewarding.

These mechanics simulate the excitement of a slot machine, in which the whole experience is designed to keep players glued to screens by offering little but consistent wins.

Gamified features like countdown timers or limited-time-only strategies, which are based on scarcity, are common for online retailers.

Not only do these tactics encourage immediate engagement, but they also foster long-term loyalty, allowing for fun interactions with the brand.

Real-Life Examples of Gamification in Marketing:

Here are some examples of successful implementations of gamification by various companies:

  • Duolingo gamifies daily learning with streak counters and leader-boards.
  • Nike embeds fitness challenges in its apps to generate competition between users.
  • M&M devised a digital puzzle game to promote a new product line.

Gamification has even penetrated industries like online gambling.

Slot games nowadays are everything but passive, offering missions, levels, and leaderboards to keep players engaged.

Marketers have adopted these mechanics to create engaging campaigns with which audiences connect.

Conclusion:

Whether it is task-based points or game mechanics, gamification has changed the face of digital marketing from a boring interaction to a fun-filled experience.

Unlike games, gamification use of game-like elements to encourage certain behaviors, such as retention or awareness. So, marketers can leverage mechanics from slot games—such as rewards and progression systems—to engage audiences and develop strong relationships.

With the overall development of technology, gamification can be expected to remain a central part of the brand's interaction with its customers.

>

Why Hiring a Lancaster Personal Injury Lawyer Can Make a Difference in Your Recovery?

Hiring a Lancaster personal injury lawyer can ease your recovery by handling legal complexities, negotiating fair compensation, and ensuring you receive proper medical care.

Their local knowledge and experience help maximize settlements for medical bills, lost wages, and pain and suffering, allowing you to focus on healing while they fight for your rights.

Why Hiring a Lancaster Personal Injury Lawyer Can Make a Difference in Your Recovery
Why Hiring a Lancaster Personal Injury Lawyer Can Make a Difference in Your Recovery

Speak to an attorney from Kuzyk Personal Injury & Car Accidents Lawyers to gauge the nature of your case.

Experiencing a personal injury can be an overwhelming experience, affecting your physical, emotional, and financial state.

When recovering, adding the complications of the complicated legal world puts more stress on top of already loaded plates.

For numerous individuals in Lancaster who come to grips with the injury inflicted upon them by others, hiring a personal injury lawyer becomes an essential move on their part.

This article discusses how obtaining professional legal help can significantly impact your recovery process.

Wise Advice and a State of the Law:

A personal injury claim is a complex legal process.

Good lawyers understand laws and interpret them for individual cases, protecting their clients' rights. Sound experience helps build a strong argument, which increases the chances of winning the case.

By analyzing evidence and creating persuasive arguments, these professionals provide their clients with a competitive edge.

Likewise, personal injury attorneys understand policies, procedures, and requirements. Insurance companies handle a lot of negotiation and paperwork.

A lawyer can make sure that clients get treated fairly and compensated properly.

Attorneys stand up to insurance companies, preventing them from using legal loopholes to take advantage of claims and ensuring your claim is not underfunded.

Reducing Stress For Recovery:

Getting over an injury takes a lot of physical and mental energy, even though the legal procedures can be enormous and can take away from the healing process.

A personal injury lawyer handles every part of the claim, which means stress relief.

Clients are free to focus on getting better, knowing their case is in good hands.

Attorneys manage all communication, negotiation, and documentation, which allows clients to concentrate on their health.

Additionally, an attorney can alleviate the burden of defending against the defendants' legal teams without a lawyer. They provide emotional reinforcement and lessen every process with their help.

It is reassuring to know that a dedicated advocate is fighting to ensure that you will be paid what you are owed, which will help ensure that your recovery goes as smoothly as possible.

How To Instantly Maximize Your Potential Payout?

This requires considering damages such as medical bills, lost wages, and pain and suffering to determine fair compensation. Expert attorneys are familiar with properly assessing claims and will ensure that you are compensated fairly. They meticulously review cases, find every conceivable damage, and fight to ensure full recovery.

Their talent to negotiate is key to getting a good settlement.

Insurers are looking to pay the least amount possible, although skilled lawyers utilize strategies to combat this.

They advocate for settlements that truly meet the clients' losses by the power of sound evidence and arguments.

Access to Resources and Networks:

Characteristically, personal injury cases involve much more evidential material, reference to healthcare professionals, and investigation that can delay settling.

Lawyers give access to a network of professionals offering important insight and testimony.

These resources help substantiate cases and increase your likelihood of a successful outcome.

Additionally, these professionals have experience collecting important evidence like accident reports, medical documents, and witnesses to the event.

Using these resources, they create strong cases that hold up under examination.

The networking and expertise access boosts clients' possibilities of getting a good settlement or verdict.

Contingency Fee Structure:

Most personal injury attorneys work on a contingency fee basis, which means that they only charge you if they win your case. It lets anyone seeking legal representation skip the upfront fee.

These clients can seek justice without the fear of incurring expensive legal fees, allowing everyone to have access to legal assistance.

The structure of contingency fees ties the interests of the lawyers to those of their clients.

Your attorney will want to get you the most money you can get because they are getting a percentage of the settlement or verdict amount.

Reaching this goal together creates a collaborative foundation that guarantees clients the attention they deserve throughout the legal process.

Conclusion:

There are many advantages to hiring a Lancaster personal injury lawyer.

Having undergone legal procedure training, the ability to negotiate and access legal resources plays a huge role in ensuring a successful outcome.

These professionals help clients recover by minimizing concerns and maximizing payout by doing their best.

Legal assistance lets people concentrate on their recovery and know their rights are safe. In the end, working with a competent attorney can be the difference between justice and a lifetime of regret.

>

March 30, 2025

Google Launches 4700+ Updates and 700,000 Tests Per Year

The Search Central Live NYC event is an eye-opening event for SEOs and marketers. Google's John Muller confirmed that Google releases 4700 updates every year.

These 4700 updates cover 700,000 tests annually. Google releases thousands of updates every year to help SEO professionals better understand the changes.

The goal is to make SEO experts creative about algorithm updates and content creation.

Google launches 4700+ updates every year.
Google launches 4700+ updates every year.

Key Takeaways:

  • Google launched 4700 tests per year.
  • It runs 700,000 tests annually.
  • Multiple tests are part of one algorithm update.

Third-Party Sources:

Google uses third-party sources and evaluation to improve its algorithms. The Google algorithm update is the combination of multiple smaller updates.

Google tests rates and guidelines before making them effective for search results.

700,000 tests and 4700 updates:

John Muller displayed the number of Google updates every year. In 2023 alone, Google has run 700,000 tests. Google collects data from 700,000 tests to launch 4700 updates.

Google is running over 1917 updates daily. The average number of algorithm updates is more than 12.
It is almost impossible for a general SEO professional to track every test and update.

Why So Many Google Updates?

Google launches thousands of updates per year to meet user expectations.

John Muller explained that the purpose of these updates is to make search results better for the users.
Google better results for user queries.

It is the quality of search results that makes Google the top choice to search online.

What Should SEO and Publishers Do?

Google is running thousands of tests and updates to create a better user experience.

SEO professionals and publishers wait for Google updates to find out what works and what is necessary to fix.

SEO experts and agencies keep track of Google updates. Publishers and SEOs behave in reactive ways. Google is different.

Google does not wait for other search engines to do what is necessary.

What You Should Do?

You should anticipate user behavior. Update your content and SEO strategy to meet user expectations. Also keep track of the latest trends to stay updated.

Try to update your content before Google updates. Remove outdated content, replace old content with fresh content, and repurpose articles.

Run a site audit and focus on brand building.

Conclusion:

Search Central Live NYC is a learning platform for SEOs and publishers. Google runs tests and updates to meet the changing user behavior. To meet user expectations, Google is testing multiple strategies and technologies.
 
Other helpful resources:

>

March 27, 2025

Is an Open Source LMS the Right Choice? The Pros, Cons & Hidden Costs

With the changing face of education, institutions and companies have been looking for faster and more customized solutions to conduct training and courses.

With the declaration of diverse options for both trainers and learners, Learning Management Systems (LMS) have now become a cornerstone of modern education.

Is an Open Source LMS the Right Choice? The Pros, Cons & Hidden Costs
Is an Open Source LMS the Right Choice? The Pros, Cons & Hidden Costs


Out of these, open-source LMS has become the talk of the town.

However, is open-source LMS the best option?

In this post, we take a look at the benefits, the downsides, and hidden costs to keep in mind.

Understanding Open Source LMS

Open source LMS platforms are software solutions that can be freely used, modified, and distributed by anyone.

Proprietary systems offer less flexibility, while open-source options offer more control over the software.

You get access to the source code, allowing users to change things according to their needs.

Such customization potential is frequently what draws educational institutions and businesses looking for tailored learning environments to open-source solutions.

Advantages of Open Source LMS

Cost-Effectiveness

The cost-efficiency of open-source LMS systems is probably one of the most selling features when it comes to getting to know them.

They often come with no licensing fees, which makes them an appealing choice for cost-conscious organizations.

By eliminating ongoing usage fees, institutions can reinvest their financial resources towards other strategic priorities like content development and tech infrastructure.

Customization and Flexibility

Open-source platforms offer a level of customization that is second to none.

Users can customize features or design elements to reflect the organization's brand or to meet specific educational objectives.

This flexibility enables the development of a personalized user experience that meets the needs and preferences of different users who wish to study.

Adaptability can be critical for many institutions following a particular curriculum or training set.

Support and Collaboration Within the Community

Open-source LMS platforms have an active community of developers and users.

These communities provide a lot of shared knowledge, improvements, and bug fixes.

Users working together often create new solutions and fixes that spur further refinement and evolution of the platform.

Challenges of Open Source LMS

Technical Expertise Required

Open-source LMS also has its benefits, but it does need technical know-how at some point.

The implementation, management, and customization of these systems usually require experienced personnel familiar with writing code as well as software development.

For organizations that do not have qualified in-house expertise, this could mean trying to develop things internally and only realizing that they lack the know-how at the last moment, which only serves to up the costs and complications if they need outside help.

Limited Official Support

Additionally, open-source platforms may not be provided with extensive support services associated with their proprietary counterparts, while community support may provide valuable resources.

Loss of personalized customer support can be a pain point when it comes to complicated technical problems.

For open-source options, institutions need to weigh the potential risks of limited official support.

Potential for Hidden Costs

Free licensing can lead to some short-term savings, but open-source LMS platforms sometimes carry hidden costs.

This means that, while the initial implementation costs for a vendor might sound attractive, TCO includes the customization, integration, and ongoing maintenance, costs that all require lots of dollars.

Moreover, they will have to budget for staff training, security, and software upgrade costs to keep up with changing technology.

Evaluating the Right Choice

Analyzing specific needs and available resources will be the key to knowing whether an open-source LMS fits your organization.

Institutions have to evaluate their technology competence level, budget, and strategic goals.

Adopting an open-source solution does offer many incredible opportunities, but the end goal of a solution always depends on the organization's direction.

Balancing Cost and Value

However, open-source platforms can be cheaper to start with, so the value they deliver must also be taken into account.

While the costs of technical expertise and maintenance could be incurred, the ability to customize and support provided by peers in the community could elevate education to a new level.

Businesses should always balance the initial savings vs. the long-term value when leveraging open-source systems.

Conclusion

Open-source LMS platforms are another great solution for those interested in flexible and budget-friendly options. But, of course, the difference is knowing the catch is in the details. 

Taking a careful look at the positives and downsides, including the total costs, organizations can make better decisions supporting their educational priorities and technological readiness. 

Open-source LMS can then turn out to be a wide range of worthy assets in the endless lists of the digital landscape, with digital teaching and learning opportunities possible with continuous effort to assess, plan, and strategize.

>