You might as well be asking.
How long will it take your company to become the number one in their industry?
or
How long does it take to reach the status of a thought leader in your industry?
Other people are reading : How to Design an Effective Logo
How long will it take your company to become the number one in their industry?
or
How long does it take to reach the status of a thought leader in your industry?
 |
| How Long Will a SEO Strategy Need to Take Effect?: eAskme |
Other people are reading : How to Design an Effective Logo
The answer is – It depends.
It depends on a lot of factors like where
is your website now in terms of SEO?
How much work are you putting in it, what’s your competition and industry, what is your SEO strategy and also pretty much every other this type of question that you can think of.
How much work are you putting in it, what’s your competition and industry, what is your SEO strategy and also pretty much every other this type of question that you can think of.
What
do you mean by SEO taking effect?
What’s more important though, you are asking the wrong question. What do you want to know when you ask this question?
If you mean “How long will it take you to reach #1 ranking for a few specific keywords\” then the answer is, if you put a lot of money in it, it can be done in a few days. But will your business benefit from it? That’s another question.
What you need to understand about modern
SEO is that it’s not just about reaching #1 rankings with a group of keywords
anymore.
Rankings are still important surely, but the traffic you get from those rankings won’t necessarily translate into leads and customers.
Rankings are still important surely, but the traffic you get from those rankings won’t necessarily translate into leads and customers.
The pace of our life is increasing year
after year and it’s also impacting customers’ research and buying decisions.
More and more people go after detailed, long-term keywords or even questions instead of short keywords.
Customers want to find the exact answers to their questions, not just read a ton of information about the subject and subtract the answer from it.
Customers want to find the exact answers to their questions, not just read a ton of information about the subject and subtract the answer from it.
Such specific, detailed keywords are
generally much easier to rank for, don’t have a lot of competition and the
traffic from those keywords converts at a much higher rate.
This is on of the main reasons that reaching #1 rank isn’t all that important anymore.
This is on of the main reasons that reaching #1 rank isn’t all that important anymore.
In other words, you’re facing two options: SEO outputs vs. SEO outcomes.
Getting #1 rank for a specific keyword on Google is an SEO output that can be achieved in a relatively short time, requires a lot of cash, is very emotionally satisfying, but doesn’t help your business grow much.
Getting #1 rank for a specific keyword on Google is an SEO output that can be achieved in a relatively short time, requires a lot of cash, is very emotionally satisfying, but doesn’t help your business grow much.
SEO outcomes are basically the same thing
as above, except that they actually help your business grow and increase
revenue, which is the outcome you are looking for right?
Asking the right question
So the question you should be asking is
“How long will it take for SEO to generate more leads and sales for my
business?”
The thing is that it still depends on a variety of factors, but at least you know what you are expecting now.
Here is an infographic that shows those factors and how they interact with each other (source).
The thing is that it still depends on a variety of factors, but at least you know what you are expecting now.
Here is an infographic that shows those factors and how they interact with each other (source).
While there are a lot of variables that can
influence your SEO (make sure to stay updated on SEO trends for each passing year), it is possible to give a reasonable
estimate for an average case. Let’s have a look.
1st
Month – The first month of implementing your SEO
strategy will typically consist of industry research, keyword research and discovery, website audit and planning.
If you already have some data to work with, then the industry research and keyword discovery can take less time, but if you are starting from scratch, a month should be a reasonable estimate.
If you already have some data to work with, then the industry research and keyword discovery can take less time, but if you are starting from scratch, a month should be a reasonable estimate.
2nd
Month – Based on the results of your website audit,
you start doing some technical work, which is fixing broken links, getting rid
of “404 errors”, fixing redirects, Meta tags and descriptions, alt tags for
images and videos, focusing on internal and external link building and the rest
of this hustle.
So technically, you are already doing SEO, but the results are nowhere to be seen yet. Follow SEO checklist now.
So technically, you are already doing SEO, but the results are nowhere to be seen yet. Follow SEO checklist now.
3rd
Month – This is where your content strategy jumps
into play. All the content you have planned, including videos, articles,
guides, eBooks, whitepapers and the rest are getting on air and ready to be
crawled by search engine bots. In an ideal scenario, you should have started
your content creation right after the 1st Month of planning and
research, but it can be a bit too costly to do everything simultaneously.
As your content goes live (and assuming that ittargets the right audience and answers their needs) you will start seeing some results, but don’t get your hopes too high just yet.
As your content goes live (and assuming that ittargets the right audience and answers their needs) you will start seeing some results, but don’t get your hopes too high just yet.
4th
Month – You are still keeping consistent with your
content production and focusing more on internal linking and external link building
(which, by the way, also involves getting rid of low quality links that are
dragging you down). By now, you should be seeing some positive results, which
is a sure sign that you are on the right track.
5th
Month – By now you probably started incorporating socialmedia into the big plan and are still focusing on producing high quality
content. Engaging in some social media activities to promote your content will
result in higher traffic for your website, which in turn will lead to more
qualified leads and sales.
Read More:
50+ Best Facebook Groups For Bloggers
Google and Twitter Reportedly Working Together
Read More:
50+ Best Facebook Groups For Bloggers
Google and Twitter Reportedly Working Together
6th
Month - At
this point you should have consistent website traffic of around 3000-5000
monthly visitors (depending on how well you tackled all the phases) and should
focus on conversion optimizations.
At the end of the 6th month you
could say that you are done with the fundamental part of your SEO strategy and
will start seeing an increase in your leads and customers. From this point on,
you can primarily focus on content creation and promotion to increase your
website visits even more, or implement some other creative solutions you have
in mind. It’s all a matter of vision and strategy.
Key
Takeaway: An average company will need around 4-6
months to start seeing SEO results. Note that this is the first step and your
results will still be small, but should be growing as you progress.
With each passing month, your SEO results should be getting better and better up to a point when your website traffic isn’t increasing all that much. In this case, it might be wise to stop focusing on traffic and shift your attention to conversion optimization instead.
With each passing month, your SEO results should be getting better and better up to a point when your website traffic isn’t increasing all that much. In this case, it might be wise to stop focusing on traffic and shift your attention to conversion optimization instead.
The most important part
A lot of businesses, especially startups,
dream big and expect results too soon. The thing is SEO is complex and needs a
fair amount of time, resources and work to truly shine, but more importantly, it needs to be consistent.
If you want to implement SEO in your
overall marketing plan, bear in mind that you will need to work on it every day
for about 6-12 months, or it’s a ton of cash and time wasted for nothing.
If you think you don’t have the budget for this yet, then maybe paid ads with the right budget are a better option for you.
SEO Tactics will help you to reach your goal.
Remember: Slow and steady wins the race
If you think you don’t have the budget for this yet, then maybe paid ads with the right budget are a better option for you.
SEO Tactics will help you to reach your goal.
Remember: Slow and steady wins the race
SEO is like this slow moving giant that
shouldn’t be expected to reach his destination quickly. It’s moving forward
consistently and is damn hard to stop, but needs time to eventually get there.
But once you are able to get the giant to where you want him to be, he will serve you with faith and honor, proving that SEO is one of the few marketing tactics with the MOST ROI available today.
Don’t forget to share it with your friends and family.
Why?
Because, Sharing is Caring!
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But once you are able to get the giant to where you want him to be, he will serve you with faith and honor, proving that SEO is one of the few marketing tactics with the MOST ROI available today.
Don’t forget to share it with your friends and family.
Why?
Because, Sharing is Caring!
Don't forget to like us FB and join the eAskme newsletter to stay tuned with us.
Other SEO articles for you;
