August 14, 2019

How to Become a Successful Sports Blogger?

If you love sports, then blogging about it can seem like the perfect way to make money. While this can be a lot of fun, it is also harder work than some people think.

Therefore, it pays to fully understand what you are getting into and then be fully prepared for it.

How to Become a Successful Sports Blogger: eAskme
How to Become a Successful Sports Blogger: eAskme

Other people are reading:  Effective Ways to Maximize Your Medical Office’s Reputation

What do you need to know to become a successful sports blogger

Choose a Sport and Angle

It would be great to be able to write about any sport and any topic that interests you at any given time.

However, the problem with this approach is that it would be difficult to attract an audience.

People generally like to know what to expect from a blog.

Around the world, there are believed to be 4 billion soccer fans, 825 billion basketball fans, and 500 million baseball fans.

Even sports that seem fairly limited in appeal at first have usually got millions of devoted fans.

This means that finding a sport with enough fans shouldn’t be a problem.

So, you might choose to focus on NFL, NBA, or NHL games.

Or you might go for tennis or golf.

It is vital that you choose a sport you are interested in and can regularly write about, unless you plan to outsource all of the writing to other people.

It is possible to run a blog on a subject you aren’t interested in, but it is going to be a lot more difficult to keep producing content for it.

Don’t stop with just the sport, though.

You should also consider an angle that you can focus on.

Do you want to cover subjects as tactical analysis, player lifestyles and earnings, or the average fan’s viewpoint?

This will keep you to keep a consistent voice and will also let your readers know what to expect.

Keep It up to Date

It is crucial that you keep a sports blog up to date.

Fans look for the latest news and opinions on these sites, so you could look painfully out of date if you don’t post regularly.

People don’t want to see you talking about old games and last year’s news on your home page.

The good news is that it is easy to find news stories on the most popular sports.

You can look for the latest events and stories to put into your own words whenever you are short of something to write about.

You can also branch out to write special features on subjects such as historic NFL SuperBowls, the greatest ever NBA players, or debating who should be the favorites in the online sportsbooks for different competitions.

It makes sense to keep the site fresh with the current news, but you could also have other categories for these evergreen stories.

Use Social Media to Grow

Sports blogging is ideally suited to social media marketing.

You can reach out to new readers by using the likes of Facebook and Twitter wisely.

Let people see some of the subjects that you write about and the brand voice that you are promoting.

If you aren’t particularly experienced in social media use then this is something that may be worth getting a freelancer to do on your behalf.

It should prove to be a big part of your marketing plans if you get it right, so be patient as your audience grows in this way.

Decide How to Monetize It

Assuming that all of this hard work and planning pays off, how will you be rewarded for it?

How do you plan to monetize your site so that it is worthwhile running it and putting so much effort into it?

You might decide to sell some sort of sporting merchandise or use affiliate links pointing to a sports-related business.

You could also place Google ads on the pages or charge a subscription fee for some sort of extra level of service or access.

Not all sports blogs are financial successes. However, there is a big audience of sports fans out there that you can tap into if you are smart about it. 

If you still have any question, do share via comments.

If you find this article interesting, don’t forget to share it with your friends and family.


Because, Sharing is Caring!

Don't forget to like us on FB and join the eAskme newsletter to stay tuned with us.

Other handpicked Blogging Guides for you;