Showing posts with label X (Formerly Twitter). Show all posts
Showing posts with label X (Formerly Twitter). Show all posts

February 18, 2024

Creator Targeting: X Advertisers can Select the Creators to Run Ads

X (Formerly Twitter) has launched Creator Targeting, a new way for advertisers to run targeted ads with the help of selected creators. This is a unique ad format as it gives liberty to the advertiser to choose the creators and place ads on the creator’s profile.

Right now, 80,000 creators are active on X (Formerly Twitter). X launched a creator revenue-sharing program in July 2023.

Notably, X (Formerly Twitter) has 500 million monthly active users and 200 million daily users. In 2023, X's (formerly Twitter's) revenue reached $2.98 billion.

Creator Targeting: X Advertisers can Select the Creators to Run Ads: eAskme
Creator Targeting: X Advertisers can Select the Creators to Run Ads: eAskme

Creator Targeting for Advertisers:

Creator targeting is a new feature on X for advertisers to connect with their customers by using the best content creators.

X will release a curated list of creators that are eligible to earn money with the revenue sharing program.

New advertising features give advertisers more control over running self-served ads.

Advertisers can now run ads on individual creator profiles.

For example, if you want to run marketing ads, then you must choose a creator who creates content related to marketing.

Creator Targeting and Brand Safe Video Offering:

X’s Creator Targeting is part of brand-safe video sharing. X (formerly Twitter) partnered with 1000+ of the biggest content creators and publishers.

Advertisers can use Vertical Video Ads and Promoted Video ads when using creator targeting.

Conclusion:

X's (Formerly Twitter) user base is growing year after year. In 2023, X has seen a slight decrease in users. X (Formerly Twitter) is the 7th most popular social media network.

There are 245 million active users on X. It is still a popular social network to target audiences and increase brand awareness.

60% of X users are interested in current events and news. X is still widely used in countries like the USA, Japan, India, etc. If your target audience is living in these countries, then you should use Twitter ads and creator targeting to reach a larger audience.

X has shared details about the latest Creator Targeting in this post.

It will help in improving your online presence.

X (Formerly Twitter) is making a lot of changes to improve user experience, number of users, advertisers, and revenue.

Stay tuned for more.

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October 28, 2023

Level Up Your Content: Proven Ways to Increase Twitter Video Views

In the world of social media, video content is king. It's engaging, dynamic, and has the power to capture your audience's attention like no other medium.

And when it comes to Twitter, the importance of video cannot be overstated.

In recent years, Twitter has seen a significant surge in video content, with more and more users sharing and consuming videos on the platform.

Level Up Your Content, Proven Ways to Increase Twitter Video Views: eAskme
Level Up Your Content: Proven Ways to Increase Twitter Video Views: eAskme

However, creating exceptional videos is just the first step. To truly make your mark, you need to increase your Twitter video visibility with views.

Knowing the Function of Twitter Video Views:

Before we delve into the strategies to increase your Twitter video views, let's understand why it matters so much:

1. Enhanced Visibility:

Twitter's algorithm is a complex system that determines which content appears in users' timelines. The number of views your Twitter videos receive plays a vital role in this process.

When your videos garner more views, the algorithm interprets this as a sign of popularity and relevance.

As a result, it's more likely to feature your content prominently in the timelines of your followers and even in the "For You" sections of users who might not be following you but have shown an interest in similar content.

This enhanced visibility means that more people are exposed to your content, and it can lead to increased engagement, profile visits, and new followers.

2. Amplified Engagement:

Views on your Twitter videos are not just numbers; they are the seeds of engagement.

When users view your videos and find them interesting, they are more likely to engage with your content.

This engagement typically includes likes, retweets, comments, and shares. As the number of views increases, you'll often see a surge in these interactive actions.

The snowball effect is in full force here: more views lead to more likes, more retweets, and more replies.

This increased engagement not only validates the quality of your content but also fosters meaningful interactions with your audience.

Your audience feels more connected to your brand or profile when they actively engage with your content.

3. Improved Credibility:

Credibility in the world of social media is priceless. It's built on trust, consistency, and the perception of value you provide to your audience.

A high view count on your Twitter videos serves as a visible badge of credibility. It suggests that your content is worth watching and that you offer something of quality to your followers.

As your view count grows, your profile or brand appears more authoritative and trustworthy. This enhanced credibility can attract new followers and make your current ones more loyal.

People want to be associated with content that's seen as credible and valuable.

4. Potential for Virality:

One of the most exciting aspects of increasing your Twitter video views is the potential for virality. Viral content spreads like wildfire across the platform.

When a tweet, especially one with a video, accumulates a substantial number of views, it gains attention not only from your immediate followers but also from a much broader audience.

The Twitter community often takes notice of tweets with high view counts, and this can result in a chain reaction of retweets and shares.

Your tweet can transcend the boundaries of your existing network and reach a global or trending status.

Viral tweets are shared and discussed by users worldwide, and your message can have a far-reaching impact, promoting your brand or message to an even broader audience.

Increasing Twitter video views is about harnessing the power of enhanced visibility, engagement, credibility, and the potential for your content to reach new horizons.

By focusing on these aspects, you can make your Twitter video content more effective and impactful in the ever-evolving landscape of social media.

How To Increase Twitter Video Views?

Now, let's explore the strategies to increase your Twitter video views and harness the full power of this platform.

Optimize Your Video Content:

Before you even think about promoting your videos, start with the content itself. Here are some key tips to optimize your videos for maximum engagement:

  • Keep it Short and Sweet: Twitter users typically have short attention spans. Aim for videos that are concise and get to the point quickly. The ideal length varies, but 30 seconds to 2 minutes is a good range to aim for.
  • Capture Attention in the First Few Seconds:The beginning of your video is crucial. Use eye-catching visuals or an intriguing hook to grab your viewers' attention right from the start.
  • Add Subtitles:Many users watch videos on mute, so adding subtitles ensures your message still gets across.
  • High-Quality Production: Invest in good video production. Clear visuals and audio make your video more appealing.

Promote Your Videos Effectively:


Creating great videos is only part of the equation. You also need to ensure they get in front of your target audience. Here's how:

  • Use Hashtags: Hashtags are your allies. Use relevant and trending hashtags in your video descriptions and tweets to broaden your video's reach.
  • Share at the Right Time: Know when your target audience is most active on Twitter and schedule your video posts accordingly.
  • Pin Your Video Tweet: Consider pinning your video tweet to the top of your profile. This ensures it's the first thing visitors see.
  • Cross-Promote: Share your Twitter video on other social media platforms and in relevant online communities to attract a wider audience.

Engage with Your Audience:


Don't forget the power of engagement. Interacting with your audience can significantly boost your video views:

  • Reply to Comments: Respond to comments on your videos. This encourages more discussion and engagement.
  • Encourage Retweets and Shares: Politely ask your followers to retweet and share your video. A simple call to action can go a long way.
  • Collaborate: Team up with other Twitter users or influencers to co-create and share videos. This can expose your content to new audiences.

Twitter Ads:

Consider using Twitter ads to promote your videos.

Twitter offers several advertising options, including Promoted Video, which can help increase the reach of your content.

It allows you to target specific audiences and measure the success of your campaigns.

Track Your Analytics:

Regularly monitor your Twitter analytics. This data can provide insights into what's working and what's not. It helps you understand your audience better, refine your content strategy, and improve your video performance.

Conclusion:

Journey to Increase Twitter video views requires a mix of great content, effective promotion, and meaningful engagement.

By optimizing your videos, promoting them strategically, and engaging with your audience, you can significantly boost your video views and enjoy the benefits of enhanced visibility, credibility, and potential virality.

So, level up your Twitter game, create captivating videos, and watch your Twitter video views soar to new heights. The Twitterverse is waiting to see what you have to share.

Still have any question, do share via comments.

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October 27, 2023

X (Formerly Twitter) is Testing Not a Bot Program $1/Year Subscription to Reduce Spam

X (Formerly Twitter) is trying hard to get rid of spam accounts.

X is testing the “Not A Bot” program to block spammers and bots from using the X platform.

With the “Not A Bot” program, the new “X” user needs to pay $1/year to access content and engage with the platform.

Users who are not willing to pay $1/year will have read-only access to the “X” platform.

X (Formerly Twitter) is hoping that the new program will reduce bots and spammers.

The company is not making this fee a profit driver program.

Right now, “X” is testing the “Not a Bot” program in two countries:

  • New Zealand
  • Philippines

What is a “Not a Bot” Program?

X (Formerly Twitter) is Testing Not a Bot Program $1/Year Subscription to Reduce Spam: eAskme
X (Formerly Twitter) is Testing Not a Bot Program $1/Year Subscription to Reduce Spam: eAskme

X’s “Not a Bot” program is under testing in two countries for new users.

A new user must verify his account using a phone number.

After verification, they will get the option to pay $1/year to engage on the “X” platform or stay as a read-only user.

With the “Not a Bot” program, spammers will not have access to social media content. If the company gets positive results, then “Not a Bot” will become a necessary feature of “X.”

What Benefits “Not a Bot” Subscriber Will Get?

By paying $1/year, the “Not a Bot” feature allows you to;

  • Share posts
  • List posts.
  • Bookmark posts
  • Repost or quote the posts.
  • Reply to the posts.

Without paying a $1/year fee, the new user will only have read-only benefits such as;

  • Read Tweets
  • Follow others
  • Watch Videos

Not a Bot Terms and Conditions:

X’s “Not a Bot” terms and conditions clearly state that a user is not entitled to a refund. The company can change, edit, and even pause the program without refunds.

Conclusion:

The “Not a Bot” program is there to help “X” company reduce spammers from its platform.

It is also the fact that scammers are already paying $8/month for X premium features.

But a premium subscription will surely stop account farms and bot account creation on the “X” platform.

“Not a Bot” is still a beta program, and it is not sure if the company will roll out a new program worldwide or not. It is best to wait for the beat test results and know the future of the “Not a Bot” program on “X.”

Do you want to pay $1/year to access content on X (Formerly Twitter)?

What do you think about the “Not a Bot” program?

Still have any question, do share via comments.

Share it with your friends and family.

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August 03, 2021

X (Formerly Known as Twitter) Fleets Died Today: What's Next?

X (Formerly Known as Twitter) launched the stories-like feature Twitter Fleets in November 2020. But within just nine months, they decided to shut down Twitter Fleets feature.

They are giving because Fleet has not performed the way as expected by the X (Formerly Known as Twitter) team.

Twitter Fleets was twitter’s strategy to attract people to spend more time by indulging in conversations.

Twitter Fleets Will Shutdown on August 3, 2021: eAskme
Twitter Fleets Shutdown on August 3, 2021: eAskme

But, Twitter Fleets has failed to attract users.

Only the active users have used the Twitter Fleets, but the company targeted the new users or less active users.

Significance:

Twitter Fleet's failure has made the brand learn that users love sharing media files.

This will help X (Formerly Known as Twitter) to work on tweet composer.

Camera and Tweet Composer will capture full-screen view, gif stickers, and text formatting. X (Formerly Known as Twitter) has experienced the use of full-screen ad formats.

What Happens After X (Formerly Known as Twitter) Fleets Shutdown?

Twitter is replacing Fleets with Spaces.

Even after Fleets, X (Formerly Known as Twitter) will still keep testing new features to improve engagement and conversations.

Stay tuned with us to learn when X (Formerly Known as Twitter) will launch new features.

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