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Sunday

Why Your Blog is Dying? & How to Save it

Are you a blogger who is waiting for a heart attack?

Yes you are, because your blog is dying. And you are complaining about it.

Every day when I open my email or Facebook inbox, what I see is lot of people begging me to help them to improve their blogging because their blog is dying.

But do you know that I can`t help them.

You may ask Why?

Because, the only person who can help you to be a successful blogger is you.

Why Your Blog is Dying? & How to Save it.

Why Your Blog is Dying? & How to Save it: eAskme
Why Your Blog is Dying? & How to Save it: eAskme

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If your blog is dying, then what should be your first priority?

Well, you should find the reasons why your blog is dying and try to fix them before it is too late.
Today I am going to uncover all the reasons which is killing your blog.

1) Your prime focus is money:

The big issue with most of the bloggers, who quit the blogging industry, is that they are too much focused about making money online, but not focused about the actions.

I know that you have started a blog to make money online, but if you force your blog to make money from day one then you will kill it with your own expectation.
Let me make it simple for you.

You can’t expect your blog to make money from day one until you are Neil Patel. Neil has done lot of hard work and it took him years to reach at the level of ultimate success.

For example; Assume there is a 3 years kid who is going to the school for the first time. He is just learning how to pronounce alphabets. Now if his parents start pushing him to learn sentences from day one, that means they are putting extra burden on him and one day this burden will either make him sick or may even take his life.

Same thing happen with blogging. If you are doing the same that means you are killing your own blog.

How to fix this:
Always focus on actions. When your actions go big you will gain big rewards.

2) Write for the sake of writing:

Have you done any research before writing articles on your blog?

No.

Why?

Because it takes time to do research and you think that research is just waste of time.

Lol :)

Let me introduce you with the basic of blogging.

Stop acting like machine. Your readers are humans and they want the human touch.

When you writing without caring about what your readers want from your blog or what can attract the more readers to your blog, you actually introducing a big turn off on your blog.

Your readers will feel dullness in your blog and will never visit again.

No readers mean any success.

No one can stop your blog from dying if you are not generating content which attracts and engage readers.

How to fix this:

3) Ignoring SEO:

Do you even know what is SEO?

Lol, it`s search engine optimization.

Everyday I meet many people who do not know what is SEO or search engine optimization.

SEO means optimizing your blog according to the search engine ranking factors.

There is no doubt that every SEO strategy takes time to bring good results. But if you are simply ignoring it that means you are ignoring the huge amount of traffic and lead opportunities.

How to fix this:
  1. Do research

  2. Find LSI and long term keywords

  3. Check competition

  4. Use proper url format

  5. Use proper heading tags

  6. Maintain keyword density.

  7. Generate backlinks etc.
Also optimize your blog design and work on improving the site speed.

4) No promotion:

Are you a lazy person?

There are people who start blog to make money online and even write posts but never invest time on promoting the content on various networks.

Do you think that you will visit in the dream of every single person and introduce him with your blog?

Or

Do you think that people just get an inner feeling about your blog existence?

Stop being lazy.

No one knows about your blog until you promote it.
Every day thousands of blog take birth in blogosphere. Without promotion your blog can’t even get a single visit.

If you don`t get traffic that means you will not earn anything and one day you will put your own blog in sandbox.

You not only have to promote it among your friends and family but also utilize all the social networks such as Facebook, Twitter, Google Plus, Linkedin, Pinterest, Instagram, Tumblr etc.
So you see it works as a circle.

So stop killing your blog with your laziness and start promoting it.

5) Copy content:

This is the horror show.

Stop copying content from other blogs or publications.

If you are doing so that means one day you will penalized by DMCA and Google.

In worse case, Google will sandbox your blog and it will never show in Google search results.
Google will also ban you from using Google Adsense on your blog.

This will cause the death of your blog.

How to avoid that:
Never copy content from other sites.

Use content theft checker tools to check if copy content is available on your blog or not.

Fix it before it is too late.

6) Penalized by Google;

Is your blog suffering from huge drop in traffic and search ranking?

That means Google has hit your blog with one of it`s updates.

Why Google did that?

Because Google fins something on your blog which is not acceptable, such as:
  1.  Copycontent

  2.  Black hat SEO

  3.  Poor backlink profiles

  4.  No user engagement

  5.  Malicious codes
How to fix that:
I always want you to do SEO, but never overdo it and never use black hat techniques.

Focus on user engagement. Write compelling content and make the readers engage without blog by allowing them to comment and share your blog posts.

7) Loose Interest:

Blogging is your passion or just a job?

If it is your passion then you will never get bored, but if you are doing it like a job that means sooner or later you will lose interest in it.

How to fix this:

The only way is to take the necessary step when staring a new blog.

Always choose the niche of your own interest. Look for your passion and then check if that is monetize able or not.

Most of the times, your passion will have monetizing potential.

These are the 7 most common reasons behind the death of 90% blogs.

When you start a blog, you have to take every step carefully. From choosing a domain name to promoting a blog, do everything in really professional way.

Remember: No one can write your story better than you.
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Wednesday

It's How You Say It: 7 Copywriting Formulas That Drive Engagement

Where do you begin when you want to engage prospects with your copy and persuade them to convert?

You’ve probably heard that if you want to catch your audience’s attention and get them to move down the sales funnel, then you need to tell a story. But, can you tell a compelling story on a landing page or through a social media update?

The answer is yes. You just need to use the right copywriting formula.

It's How You Say It: 7 Copywriting Formulas That Drive Engagement


It's How You Say It: 7 Copywriting Formulas That Drive Engagement: eAskme
It's How You Say It: 7 Copywriting Formulas That Drive Engagement: eAskme
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Here’s a look at some of the most effective ones from a professional SEO content writing service.

AIDA – Attention, Interest, Desire, Action

AIDA is one of the oldest and most frequently used formulas. It has been used for direct mail,
radio, television, newspapers and now social media.

The key to this formula’s effectiveness is understanding your audience well enough to be able to get their attention. Once you get your prospects’ attention, build their interest by writing descriptive copy that makes them want to learn more.

PAS – Problem, Agitate, Solve

Another popular copywriting formula is PAS. It works like this: first, you identify a problem your audience has. Then, you stir it up by stressing how the problem can negatively impact them. In the end, you offer your product/service as the solution.

The 4 P’s – Promise, Paint, Proof, Push

The 4 P’s formula shifts the focus from yourself or your product to your audience’s problems. This formula is used to describe a problem, and then gradually move to a solution.

Start by promising your audience that their problems can be solved. Continue by describing how beautiful a life without that particular problem would be. Give examples of others who now live a problem-free life. Finally, push them to take action and live that fantastic life you’ve promised.

The 1-2-3-4 Formula

This formula works something like this:

  1. What I  have for you – let your audience know what your product/service is;

  2. What it’s going to do for you – let them know about the benefits your product/service has;

  3. Who am I – why should they trust you;

  4. What you need to do next – explain to them what they should do to benefit from your product/service (call to action).

FAB – Features, Advantages, Benefits

This formula focuses on the benefits of your product/service, not the features. It starts by stating what you or your product can do. Then, it moves slowly to why is it helpful (the advantages) and how the person using it can benefit from it.

The 4 U’s – Useful, Urgent, Unique, Ultra-specific

The 4 U’s is an excellent formula to use when creating social media content. The beauty of it is that it provides a sense of urgency, making people to take action.

Let’s imagine you will be speaking at a conference about online business opportunities. To get people engaged and click on your link tell them why attending this conference will be useful to them and what they can learn. Create a sense of urgency by offering free tickets to the first ten people that subscribe, for example.

The Inquisitive Headline

This formula is extremely simple and highly effective. Explain your audience what they should do by asking them if they are doing it already.

Picture this:
you have a lifestyle blog, and you just wrote a post about lesser known uses of the microwave. You want to get some traffic from your Facebook page and create some engagement. You can make that by writing a post using this formula.

“Are You Making the Most Out of Your Microwave?”

Final Word

Instead of a conclusion, here is a mnemotechnic tool to help you write smart and not forget anything essential:

A FOREST

A – Alliteration (use words that start and with the same letter)

F – Facts (use research and provide information)

O – Opinions (show testimonials and quote experts)

R – Repetition (explain, then explain again)

E – Examples (demos, tutorials, etc.)

S – Statistics

T – Three's (Repeat three times to make it memorable.)

Any of the techniques featured here can help you write engaging copy and increase conversion. What you choose depends on your context and purpose.
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Tuesday

How to Clean Up After a Hurricane

This year has seen a record number of hurricanes forming and hitting the US soil. Hurricane Harvey had just finished wreaking havoc on Texas when Irma was reported to be even a bigger threat to the USA.


How to Clean Up After a Hurricane: eAskme
How to Clean Up After a Hurricane: eAskme
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With Jose and Katia not far behind, we may experience more destruction than ever before.

If you live in an affected area, you should do everything you can to follow the instructions of the authorities. However, you can’t not think about your home that you may have to leave behind.

If it is damaged and in need of repair, you should start repairs as soon as it is safe to return to your residential area. If you want to learn more about water damage, read this article

https://www.emergencyhomesolutionsoc.com/guide-water-damage-lake-forest/.

Inspect Safety First

Before you can even start cleaning up the mess, you need to make sure that the house is safe to be in.

What that means is not only that it is clean of various diseases, but also

 that it is structurally sound enough to be restored.

You may need help from an inspector if you are unsure, since not all damage is visible straight away.

Once you have been cleared by inspectors, you can start assessing the damage.

Clear the Rubble

The first thing you need to do is get everything out of the house. There you can assess what is ruined beyond salvation, and what can be restored. Additionally, things can dry up quicker outside than inside a damp house.

Getting things out of your house has another important role – preventing mold growth. Mold thrives in damp and dark places, and it can pose a real health hazard.

Remove Any Residual Water

It is important that you remove all flood water as it may be highly contaminated. There are specialized pumps and other devices which remove both water and excess dampness from the air and walls and floors. Restoration companies use these devices regularly, so it is likely that you will have to hire a company to do this for you.

After you have removed all the water out of your house, the actual restoration can begin. It may take a long time, and cost you a lot of money, but rebuilding your home is paramount to your return to your normal life.

Check the Floors

The floors are likely to be the most affected by the flood. In some cases, you may have to replace all of your floors, especially if you had hardwood floors or carpets. In some cases, tiled floors can withstand flooding undamaged.

Electrical Grid

Another thing which is unlikely to survive a serious flooding are electrical installations. Most modern homes have fuses which shut off electricity in such cases, but with extensive water damage, you may encounter serious electrical problems as well.

Do not turn on the electricity in your home until you are certain that all of the water has been removed and that there aren’t any problems with the electrical grid.

Roof Damage

Water isn’t the only problem hurricanes bring with them. Strong winds can do a number on your roof as well. This damage can range from a relatively mild loss of roof tiles to extensive damage to both tiles and the wooden construction underneath.

The damage can further be exacerbated if the wind has blown some debris into your house, further damaging it. Roofing companies are likely to be extremely busy in areas affected by a hurricane, so you might have to wait a while before you can start repairing your roof. Regardless, you need to cover your house to protect it from the elements while you wait.
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Saturday

How to Conduct a Successful Virtual Meeting

More and more business owners are embracing virtual technologies for webinars, training, and conferences. While the integration of these new forms of communication can greatly aid the productivity of any business, they can also come with a few pitfalls and setbacks. This is especially true for video conferencing.

How to Conduct a Successful Virtual Meeting: eAskme
How to Conduct a Successful Virtual Meeting: eAskme

Unintentional virtual meeting faux pas are bound to happen as individuals adjust to new technologies. Follow these pro-active tips to ensure your virtual office is geared towards success.

Preparation is Key

How to Conduct a Successful Virtual Meeting: eAskme

Physical meetings can be more casual when it comes to agenda and providing materials since everyone will be in the same building, able to communicate with each other in and out of the meeting room as well as share materials. The virtual meeting requires much more planning if you want it to be as efficient as possible.

Send your agenda ahead of time and send visuals or required reading material to the participants well before the meeting approaches. It is also crucial to send log-in information a day ahead of time so that participants can test for any software downloads needed, as well as eliminate any issues with logging in.

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To eliminate connectivity issues, ask participants to log in at least 15 minutes early. Since these issues cannot always be avoided, it is important to give participants a method to reach you offline as well.

Technical Requirements

In most cases, the more advanced technology you have working together the better. This isn't the case for video conferencing. Instead, keeping things as simple as possible will help to avoid dozens of unwanted interruptions and errors caused by devices. All you really need is an internet connection, audio, and a webcam.

How to Conduct a Successful Virtual Meeting: eAakme


It is also important to note that not everyone in the meeting may be using the same conferencing system. If that happens to be the case, avoid the embarrassment of connectivity issues by testing how the systems work together before the meeting begins.

Stay Focused

While this might sound obvious, it can be harder than many think for everyone in a virtual meeting to stay focused. Attendees can log in from anywhere, which can lead to crying babies or barking dogs becoming a major distraction.

To avoid these interruptions, hit the mute button on participants ends until Q&A is necessary or have them communicate via the chat box. Keeping your meeting segments shorter than 30 minutes and sticking with one or two topics will also help to keep everyone engaged.

Proper Etiquette

It can be easy to forget that you are essentially face to face with attendees, and vice versa. Treat the video conference in the same manner you would a face to face meeting with these few exceptions.

How to Conduct a Successful Virtual Meeting: eAskme
  •     Talk slower. There will be a couple seconds of delay in-between when you speak and when participants hear you.

  •     Pause often. This allows anyone to ask needed questions about what you have just said.

  •     Make eye contact by looking at the camera.

  •     Keep your body movements to a minimum. They can be very distracting as they do not translate as well on camera.

  •     Instruct your participants on how to ask a question. Best practices are raising their hand on camera or simply saying "Question!"

Engage Your Participants

In order to keep things running as smooth as possible, it might seem like a good idea to jump right into the topic of the meeting. This is actually counterproductive, taking away from the relationship building aspect of a business and its employees.

Instead, start the meeting off with an icebreaker such as having participants introduce themselves or opening with a quick Q&A on the topic. It is also important to ask specific questions to specific members if you want to avoid hearing crickets in the background
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Friday

Key Differences Between Shared And Managed Web Hosting Explained

Once you decide to host your own website, the first question you would face is what kind of hosting do you require? There are many options available in the market but two of them are most widely used: Shared Web Hosting and Managed Web Hosting. Before we get into the pros and cons of both kinds, it is important to understand that they’re not directly comparable and one is never better than the other. What hosting option you choose should depend upon your requirements and in order to make that choice, you need to understand the basic differences between the two. So let’s get started.

Read more: Time to Start Domain and Webhosting Company

Key Differences Between Shared And Managed Web Hosting Explained: eAskme
Key Differences Between Shared And Managed Web Hosting Explained: eAskme
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Shared Web Hosting

Pros: If you’re just starting out, you could be short on funds. Or you might just want to play the ground before making a big investment. In these cases, shared hosting can be very useful for you. It essentially means you’re sharing your server with hundreds and thousands of users at a time. And therefore, you end up paying a miniscule amount for it (just a few dollars a month!). Another advantage of this kind of hosting is that it allows more customization and gives you the freedom to control your panel.

Cons: Like I mentioned above, in this case, you’re sharing your server with multiple other websites. Therefore, it can get slow from time to time. If the server speed is low, your website would take longer to load. Moreover, if you have high traffic, your server might not be able to handle it. You would then have to upgrade to a better plan. Another con is security. It goes without saying that since your server is shared, your data is a lot more vulnerable at any given point of time.

In conclusion, shared hosting is ideal for small scale websites where the load is light and costs need to be low.

Managed Web Hosting

Pros: Managed hosting implies that you get application-level hosting. This means everything from your server to programming is specifically designed to suit your application (Ex. WordPress). This eases out a lot of things for a website owner. Firstly, it will load efficiently and won’t have server speed issues similar to shared hosting. It also keeps your data a lot safer as your server space is bifurcated from other users. And most importantly, the staff handling the infrastructure are well trained in the domain and can assist you in a much better manner. They offer 24*7 services and will be able to point out any issue that creeps up. And with all big companies competing with each other for your business; it is easy to find 40% OFF Bluehost Coupons, HostGator coupons or others that will help you out in the pricing department as well.

Read More: Bluehost WordPress Hosting Discount : Save 56% on Annual Hosting

Cons: There are two major downsides to managed hosting: pricing and customization. The prices of these are typically higher than that of shared hosting but you’re paying for increased speed, uptime and security. Managed hosting also reduces your scope for customization as it pre-sets most of its features to ease out the process for you in the first place.

Best Hosting Sites:

Hostgator Review Shared Hosting Plan
BlueHost Review Shared Hosting

Therefore, if you’re planning to build a website that might see significant traffic or has the ability to grow in size aggressively, it is wise to invest in something long term. And that means invest in managed hosting services.
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Thursday

Enjoying Optimal Cloud Security With SIEM

Businesses are rapidly moving from in-house to cloud-based IT, or at least to a combination of in-house and cloud, but how can they maximize safety when flying high and enjoying the cost savings and benefits of cloud technology?

Enjoying Optimal Cloud Security With SIEM: eAskme
Enjoying Optimal Cloud Security With SIEM: eAskme
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SIEM (security information and event management) is the premier cloud security software of our time, combining as it does SIM (security information management) and SEM (security event management) into one integrated whole. The security benefits of SIEM are well agreed upon, although there is an ongoing (and sometimes heated) dispute over the pronunciation of SIEM (silent e, like “sim,” versus silent i, like “sem).

According to cloud SIEM Detroit, a leading SIEM cloud provider nationwide, the benefits of SIEM include the following:

1. Centralized Data

SIEM software gathers data from multiple sources, across your entire IT system, and consolidates it. SIEM then monitors this unified data block from one location, which makes it far less likely to miss a security event or not notice unusual trends or patterns. SIEM is the “holistic” approach to cloud data security.

2. Real-time Defense

SIEM’s value largely stems from its ability to monitor systems and react to threats in real time, or very nearly real-time. This means data is gathered, stored in a central repository, analyzed, and reacted to within seconds. Thus, SIEM lets cyber security personnel take defensive action rapidly, and as cyber attacks and data breaches can do great damage in a matter of seconds, this “speed factor” is obviously a huge benefit.


Read More: Secure Android Phone Easily and get it Back if it`s stolen

And you will be able to view automated alerts on your cloud SIEM dashboard, where it can be presented visually as charts and graphs, and/or receive alerts via email.

3. Easier Compliance

With SIEM, data relevant to compliance issues is automatically collected, and reporting can be automated as well. This immensely simplifies and speeds up the tasks of compliance managers and makes it much less likely that an oversight will leave you exposed to fines or undue legal liabilities.

4. Long-term Storage

SIEM not only gathers data for short-term use, it also stores “historical data” long-term and correlates that data over a period of time. This puts you in a good position as to both compliance audits of years past and as to the ability to discover a data breach that may have occurred in the past but not yet been detected. Forensic analysis capabilities can cross-search logs and nodes over a long period of time, saving you time and effort when conducting an investigation.

5. Customization

Not only can SIEM software correlate data from all kinds of sources, from end-user devices to servers to firewalls, it can then build your defense and analysis system based upon your pre-created “profile,” which is simply the picture of what your system looks like when operating at “normal.”

The bottom line is that cyber security is the number one concern of businesses moving to the cloud and the number one fear that keeps them away from the cloud, but SIEM systems vastly improve cloud security for small and large businesses alike.


Also Read : 5 Tips to secure facebook account

Joshua Nelson is an influencer marketing pro with brownboxbranding.com who is passionate about building authentic relationships and helping businesses connect with their ideal online audience. She keeps her finger on the pulse of the ever-evolving digital marketing world by writing on the latest marketing advancements and focuses on developing customized blogger outreach plans based on industry and competition.
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Wednesday

5 Things to Look for in a Digital Marketing Professional

With the growing popularity of digital marketing, more and more people are opting to take it up as a career. There are many different roles played by a digital marketer and you can find an expert for each specialization. Since there is so much demand for such jobs that are many good Digital marketing certification courses offering their services to the public. With these courses, people are learning all the tricks and trades of digital marketing and thus becoming experts.

Read More: 5 Collaboration Tips All Digital Marketers Need

5 things to look for in a digital marketing professional: eAskme
5 things to look for in a digital marketing professional: eAskme
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But just because someone is an expert in the field, does not mean that they are the perfect fit for your business. There are many experts who might be great at their job but will not be the right professional for you. So before you hire a person for your digital marketing needs you need to ensure that they are the perfect fit for your business. This will help you to achieve the best results that you want from your digital marketing campaigns.

Here are 5 things to look for in a digital marketing professional.

1.    Are they experienced?

Experience is a very important element that you need to look for before hiring such personnel. You will notice that when an expert has worked in the particular field before designing a campaign for you, it is most likely that they will be able to cater to all your needs. A good digital expert will have the right ideas for a good digital campaign. Along with that they will be able to help you understand what are your need and objectives for that particular campaign.

2.    Do they stand out from competitors?

In today’s world of digitalization there is a lot of content already available online. So when you are creating new content, it needs to stand out. The best way to ensure that your content is standing out is by appointing an expert who has a unique style of digital marketing. If the experts is able to stand above competition with his work, your digital presence is definitely going to be very strong.

3.    Are they competitively priced?

Cost is a very important element for any business. So if you are planning on hiring an expert, you need to first have a fixed budget. This will help you to understand what amount you are willing to spend on creating a strong online presence. When you are short listing candidates, one of the elements to consider is the price that they will be charging for such services.

4.    Can they show results up front?

Digital marketing means converting lads into actual profits. The professional should be able to show you the results up front. When you are planning on hiring an expert, it is always a good idea to look at the past results in order to understand what you can expect from them.

5.    What do other customers have to say?

Reading the reviews from the previous clients will help you to understand how the expert functions. It is always recommended that you read reviews before you hire professional services.

If you are able to get satisfactory answers to all these questions, then we recommend that you hire this professional. If you are looking to get a professional who is an expert in his field, we always advocate that you look for someone with some professional degree. This ensures you that they have the knowledge required to design amazing campaign and manage your content in the best way possible. In today’s world of digitalization, having a strong impression on the internet is very important and these experts are the ideal choice for your digital success.
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