8 Proven Ways to Make Your Blog More Attractive in 2025

Blogging is one of the most fun ways to connect with people from all parts of the world and make a living off your writing skills. True, it’s not easy becoming a successful blogger, but it can be done through perseverance, hard work and a pinch of talent paired with some good luck.

The truth is that running a blog requires a lot of hard work, no matter what most people think and bloggers worth their salt will all agree that you should always be able to learn and adapt quickly to obtain and keep an audience.

Since 2025 is here, we’ll talk about eight proven ways to make your blog more attractive to your readers this year.

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8 Proven Ways to Make Your Blog More Attractive in 2025: eAskme

 

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8 Proven Ways to Make Your Blog More Attractive in 2025:

1. Representation Is Everything

Design of your blog is one of the first things you should mull over before you even start anything. We’re visual creatures and we’re prone to turning to things that look prettier to us, so think of unique ways to appeal to your targeted audience.

Depending on what your topic is, find inspiration what could make it stand out in the sea of other blogs.

Use high-quality pictures, colors that are easy on the eye and maybe most importantly choose how your text will look like.

Pick a font that’s easy to read, always make it at least 14 pixels and when it comes to colors of the text and its background, go for the opposites, though experience suggests that black on white is always the winner combination.

2. Do Blog Carnivals

If you’re new to the vast blogging community, then you’ve got a lot to learn, but here’s a tip that can help you get into the more prominent bloggers’ circle.

Blog carnivals are one of the easiest ways to get more readers to learn about your blog, plus you get to learn a lot about other fellow bloggers in your niche.

All you need to do is write a relevant blog post, that you then send to the carnival host, after which your text becomes a part of the carnival.

It’s preferable to choose hosts who’ve done this in the past and have proven to be successful, that way you know that both promotion and your odds of getting new readers is good.

3. Your Topic Is Very Important

Writing is a fickle lover and can sometimes send you meandering around the topic you’ve chosen for your blog, which can easily become a problem.

If you want to have the attention of your targeted audience, you should stick to one topic and then as the time goes by and your readership becomes bigger, you can think about fanning out.

Psychology behind this is simple – if people regularly return to your blog to find new information about a certain subject, you want to be the one that satisfies their needs.

Besides, this is good for honing your writing skills, as focusing on one topic will allow you to train your creativity.

Read More : The Ultimate List of Blog Niche and Topic Ideas

4. Have a Logo

Your blog basically sells your words, which means you need to do all you can to make every aspect of your “product” as memorable as possible.

Having a logo that becomes sort of a trademark of your writing, which will make you recognizable and your readers will always be able to see you in the crowd of other bloggers.

You don’t have to spend a lot of time and money to design your own logo, it doesn’t even have to be a slogan or a sentence, and what’s more, many people simply use their initials.

The visual effect of your logo is much more important, so be sure to make it fitting for your blog’s main topic.

Read More : design a successful logo

5. Stay in Touch with Fellow Bloggers

If you’ve just decided to give blogging a go, then connecting with bloggers that have more influence than you is definitely a good strategy.

Follow the people that are in your niche, actively engage in commenting on their posts, but don’t just dump the link to your blog in the comments because that’s just rude and won’t take you anywhere.

Do your research to find out what blogs are most sought for and then begin making relationships with bloggers by genuinely participating and giving your opinion on certain subjects.

Just make sure you’ve taken appropriate online security measures, so that you get more objective search results and avoid blogs infected by malware.

6. Keep Communication Channels Open

You want everyone that wants to get in touch with you do so easily, which means you should put in some effort to have your contact details in sight as much as possible.

You should definitely have a separate page with all the info anyone could need to get in touch with you, but you should also take advantage of your footer and place your contact there as well.

Of course, social media share buttons are also most welcome, so that your readers can reach you on the networks, plus you will make it much easier on them to share your interesting content.

7. Write Guest Posts

With getting to know more bloggers come the possibilities of writing guest posts for their blogs and them doing the same for you.

This is a very beneficial situation for both sides and you can actually get a lot of readers in a very short period of time.

Not just that, but your connections with bloggers will become stronger, which opens a path to future endeavors you could work on together.

Extra points because you get a small boost in your SEO game for doing well with your link building strategy. Speaking of SEO…

Read More : Best Quality Blogs that Accept Guest Posts

8. Keep Your SEO Game on Track

Last but not least tip for keeping your blog successful in 2025 is paying attention to search engine optimization.

You should do some research to find what keywords are relevant for your topic, learn about some basic SEO strategies and find ways to implement them into your writing, as well as your blog’s optimization.

Having links from your blog shared on some high-ranking websites will momentarily improve your ranking in the search results as well, so don’t tiptoe around SEO, it’s an inseparable part of running a blog.

Read More : How Long Will a SEO Strategy Need to Take Effect?

If you believe that you’ve got what it takes to run a greatly successful blog in 2025, then go for it and give it all you’ve got. Just bear in mind that blogging done well requires much more than just writing the content – there are numerous other aspects that add to its value and you should work on them too. – By Thomas Milva

Tom has been in the business of information security for four years, and strongly believes that he picked the best timing for his profession, which he often underlines in his articulate articles for wefollowtech. Most of the time, he works from home, and whenever he’s free, he organizes hikes for his dog, his girlfriend and himself. Tom’s home, for the time being is Baton Rouge.
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Google Highlights Best Shopping deals in the Search Results

Google is helping sellers by highlighting their promotions or best deals in the research results.

In the beginning of 2020, Google has started showing free shopping listings.

Now, Google has decided to display shopping deals in highlights to make the listing user friendly and more appealing.

Google Highlights Best Shopping deals in the Search Results: eAskme

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User will find the latest deal displayed on the top of product thumbnails.

Some of the most popular deals will display with words like” Sale”, and “price Drop.”

These promotions are now available worldwide. Sites like Amazon, are getting the maximum benefit with these Google highlights promotions.

Google has released this shopping deals highlights update just before the holiday season.

Earlier, the user has to enter the details about the product to search for the deal, but now the users can check the deals without typing in a search.

All the eligible USA retailers will automatically use these promotions.

Not only that, but Google also allows retailers to edit and update shopping highlights in Merchant Center. And, within hours, the promotion will get approval or rejection.

These shopping updates will help the customer effectively use Google search to find the best shopping deals.

Users will watch shopping highlights in Google search results. Where the list of shopping product ads is displaying.

Google Highlight the promoted products in:

• Google Shopping Ads


• Google Shopping Free Listings


• Google Images search for Mobiles


• Local Inventory Ads

The users will see the “On Sale” filter in Shopping Tab. This will make it easy for the user to search the products on sale.

“On Sale” lists all the free product listings and product inventory ads to improve discoverability of the best-priced products or the products with best deals.

If you search for any specific product, then you will see the list of retailers who are offering the best deals.

Google is giving the benefit of shopping highlights to all the retailers even if they are not using Google ads to promote their products.

Important Shopping Stats:

There are various shopping stats are shared by Google that will help retailers, such as;

• 40% of Global customers are using Google to find the best deals.


• 58% US holiday shopper does not buy gifts until they are on sale.


• 58% have purchased a new brand during the last holidays.


• 65% of US holidays shoppers shop early to avoid seeing Out-of-Stock.

If you still have questions? Share via comments.

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How to Succeed as a Freelance Photographer in These Uncertain Times

Being a freelance photographer is great fun. But even in the gig economy this isn’t easy, especially now. Photographers, and freelancers in general, are very affected by the current crisis. Therefore, they need to look for ways to keep clients coming no matter what.

For a freelance photographer this means diversification and better marketing.

How to Succeed as a Freelance Photographer in These Uncertain Times: eAskme

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Use online profile maker to create engaging profiles as a freelance photographer.

The following tips will help you ensure that you keep a good stream of income regardless of any crises.

Share your knowledge

Photography, editing, composition, and all other skills that you use in your profession. Obviously, you are good at these things. So, why don’t you make money off them in more ways than just making great pictures?

Skillshare, Udemy, Coursera, and a dozen other platforms are great places to share your skills in the form of courses.

Creating a few courses that teach each of the important things that a beginner or even a professional photographer needs to know shouldn’t be hard. You can use the same platforms where you plan to sell the course to create them.

The best thing about this particular side hustle for a photographer is that it generates passive income.

Basically, once you’ve launched the course, it will steadily make you some extra income while you focus on other things.

And if you are currently out of jobs because of the crisis, you can use this downtime to design several courses.

Launch a website and market it well

As a freelance photographer, the main tool for reaching clients you can use is your website. Accounts on social media and popular freelance marketplaces aren’t enough if you want to generate a steady stream of clients.

Therefore, the first thing you should do is to launch a website with a blog. You’ll need the latter for online marketing.

The good news is that it’s easy to make a great website without paying a fortune to expert web developers.

You can use the WordPress platform, which is free and already powers 35% of the Internet.

Then use some cool themes and one of the best photo gallery plugins to create your own virtual gallery.
But bear in mind that you need to choose carefully.

There are many great plugins, but each has some strengths and weaknesses.

Modula photo gallery plugin, which is one of the most popular, allows you to launch a professional-looking gallery in a few minutes. It also has a multitude of deeper features to customize your website.

NextGEN Gallery is more expensive but one of the most versatile and comprehensive photo gallery plugins for WordPress.

But note that there was a story about its SQL vulnerability. And remember that your website must not only look cool but also be secure.

Remember that as a photographer, your foremost duty is to make your website irresistibly attractive. Therefore, choose the gallery plugin with utmost care.

Once you are done getting your stunning website online, you need to start marketing it. This is when your social media accounts will come in handy.

You definitely should use Instagram to its full potential.

But you also need to use Facebook and YouTube to share the SEO optimized content you post on the site.

Consider virtual photoshoots

Kareem Virgo, a photographer from Florida, has developed an inspirational way to stay in business during lockdowns.

He is meeting with his clients on Facetime, takes screenshots, and then edits them to top-quality digital pictures.

Now, this method might be limited in what you actually can do.

However, it’s definitely a good option for a side hustle when your regular jobs are scarce.

And right now, a freelance photographer should be using every opportunity.

You can also get more creative using pictures you’ve taken before to make beautiful collages featuring shots from online chats with clients.

Improve your relationships with clients

Stay in touch with your clients even if they postpone or even cancel their shoots. They are also in a difficult position right now. Therefore, it’s only natural that photos aren’t a priority.

However, maintaining a good friendly relationship with them will ensure that once the situation changes, they will come back.

Moreover, if you manage to impress them by showing how much you care about every individual, they will surely recommend you to all their friends and family.

Word of mouth is the most effective marketing method for service providers, like photographers. And this is the best opportunity you could have.

All you need to do is to stay in touch through emails and occasional messages.

Your blog will come in handy as well.

You can use it to post content your clients might be interested in or even ask them to share their stories featuring your pictures.

For example, a wedding photographer could share a love story in photos with the couple’s interview.

Such personal care is sure to impress other couples looking for someone to shoot their special day.

If you still have questions? Share via comments.

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Instagram Users Make Money With Live Fan Badges

Instagram is planning to allow users to use fan badges to make more money with live streams.

This new tab feature allows Instagram users to monetize their live streams. It is quite similar to the feature that you will see on Twitch.

Instagram live fan badges are available since May 2020. This will help the creators to get donations or appreciations from the fans or followers.

Instagram Users Make Money With Fan Badges: eAskme

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To receive a fan badge, the user needs to pay a small fee, such as $0.99, $1.99, $4.99, etc.

This represents the tier of fan badges. The badge also shows how much the user has contributed to the Instagrammer’s account.

Here is the image that shows how the badges look like. Look at the hearts.

 

Earlier, the fan badges were available for a limited user base only.

Now, more than 50,000 additional Instagram creators can use fan badges in the live stream.

It is still a small number of Instagram users. It seems that the feature is available with popular creators.

To ensure that maximum creators will use fan badges, Instagram is not charging any fee or revenue share for fan badge purchases.

Justin Osofsky said that;

Now you see that it is an excellent way for creators to earn good money.

But, what is the benefit of these fan badges for the users?

Here is what you should know:

Fan badges is the display of your passion or how big a fan you are of the creator.

When the user pays the Instagrammer using fan badges, he/she earns a fan badge.

Fan badges also an easy way for the user to grab the attention of the Instagrammer or influencer.
The fan will also display the list of badge holders.

Creators can check this list to find their biggest fans.

This feature is similar to Twitch.

At Twitch, users pay the fee to get follower badges. The revenue is shared between influencer and Twitch. It is said that twitch revenue from fan badges is about to cross the earning from advertisers.
This is a huge success.

And, Instagram is also after the similar success.

Also, Instagram is making way for creators to earn money online with these fan badges.

Conclusion:

Instagram users were complaining for along time about non-monetization on this network. Instagram has adopted this feature from Twitch to make the fan base help Instagram users to earn good money.

Let's see if they will see any success in this.

What do you think about the Fan badges feature?

If you still have questions? Share via comments.

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How to Transition Your Online Business to the Real World?

Nowadays, many businesses start online. For a relatively small amount of money, just about anyone can start a website and begin selling their products or marketing their services.

Online businesses are great for a number of reasons.

They often provide high consumer visibility with significantly reduced overhead when compared to brick-and-mortar businesses.

How to Transition Your Online Business to the Real World: eAskme

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However, many online businesses still need a base of operations or a place in which staff can collaborate together.

As a result, some online startups need a path to transition from a virtual environment to a real one.

So, let’s look at some actionable steps you can take to transition your online business to the real world!

Evaluate the Costs:

As previously mentioned, one of the greatest benefits of running an online business is the low overhead.

You don’t have to purchase or rent property, nor do you have to pay for the maintenance, utilities, and general upkeep of any real commercial property.

However, once you transition your online business to the real world, that all changes.

You will need to be prepared for the sudden and dramatic increase in overhead.

Make sure that you’re financially prepared for the transition before you take any action to implement your plan.

Moreover, you will need to do a serious cost-benefit analysis to see if the move is really worth it.

Evaluate the Benefits:

Will renting or purchasing office space ultimately help you grow your business?

Do you really need a base of operations, or is it more of a vanity project?

Answering these questions will help you decide if real estate and brick-and-mortar business operations are right for you.

You probably shouldn’t make the change if it’s just for appearances. Just because you have the capital to rent out a swanky office building and pay for a luxury office design doesn’t mean you need to do it.

On the other hand, the right executive office design can present numerous benefits as well.

So, if you’re going to transition from the virtual world to a more traditional business setting, make sure that there are tangible benefits on the other side.

Shop Around Before Making a Decision:

Though the transition to real-world business operations doesn’t necessitate the acquisition of property, that is often what many business owners want to do.

Thus, moving your online business to the real world will often require you to either purchase or rent property.

Much like buying or renting residential property, buying or renting commercial property requires you to do your research in advance.

Even if you find a property that you love right away, be sure to check around for other properties in your area.

You may find that you could get a similar property for half the price in a nearby neighborhood.

In short, don’t rush into any major financial decisions, especially when your business is in this kind of transitional period!

Conclusion:

Moving your online business to the real world is a big step. It often requires a great deal of capital and clear opportunities for growth.

Fortunately, if you follow the steps above, you’ll be in a great position to make the change!

If you still have questions? Share via comments.

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13 Proven Ways to Improve Organic Click-Through Rates in Google Search

You can boost organic traffic without improving organic ranking! And, today, you will learn how you can do it.

Bloggers, SEO’s, and marketers struggle to rank in the first position or at-least on the first page of Google search.

If you are also one of them, you will be spending weeks or months working on the keyword you want to rank for. And, once you rank on the first page, you can still struggle to attract maximum traffic.

12 Proven Ways to Improve Google Search Organic Click-Through Rates: eAskme

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It will be great for you and everyone if you know the way to get more organic traffic without improving your SEO ranking.

Relax!

It is not about building more links.

Even better as it is not about creating more content.

The secret is CTR optimization.

And, here I am explaining click-through rate optimization for maximum organic traffic.

What is Organic CTR?

In simple words, Organic CTR or click-through rate is what you get after dividing organic clicks with impressions.

Here is the Organic CTR formula:

Organic clicks / impressions=Organic CTR

This means that the average number of clicks you get from the total number of impressions.

Why Organic CTR Matter?

CTR is all about people clicking your link and visiting your page.

Improving organic CTR will help you to;

Get maximum traffic for your blog or website without running after ranking.

Google search features like paid ads and snippets cause a decline in organic traffic to the top-ranking sites.

The only way for you to get the benefits by optimizing CTR.

How to Optimize or Improve Organic CTR?

But, there is more that you must know.

Here, I am sharing the top 12 ways to improve Organic CTR without improving ranking.

Find the Low Organic CTR content:

The very first step will take you to the Google search console.

• Go to “performance.”
• Select “Queries.”
• Check “Average CTR.”

Here is what you will see;

In the above screenshot, you can see that the average CTR is 2.3.

Note down the queries with the lowest CTR.

Fix Keyword Cannibalization:

Keyword cannibalization is the most common issue with most websites or blogs. This generally happens when you have multiple pages for the same keyword.

This spread out your organic traffic on multiple pages.

To fix this issue, you need to scan your blog content and identify where you have the issue.

Go Creative with Titles:

Your blog post title or webpage title should be appealing to the people. If your words cannot trigger emotions, then your page or post will not get traffic.

Work on title tag optimization and create attractive headlines.

Avoid messy title tags:

Avoid heavy tags on your post.

Brackets in Titles:

Hubspot Study shows that brackets increase the clicks by 40%.

Use Numbers list:

Moz has seen a 36% boost in organic traffic after using numbers in titles.

Brain Dean has increased his traffic by 652% in 7 days with numbered lists and calendar year.

Test:

Testing headlines in social media posts, PPC ads, or using a headline analyzer will improve your chances.

Don’t be afraid of changing post titles to see what works for you.

Descriptive Url’s:

It is my personal observation that the descriptive URL’s grab attention quickly as compared to non-descriptive urls.

Optimizing the URL structure will surely help you to grab attention. It will also help your SEO strategies.

Optimize Description:

A relevant description helps you to rank higher in Google search.

It also helps you to get maximum engagement.

Using power words in the description is the secret of making people your post more than others.

If you have added a number in the title, then use the calendar year in the description.

Structured markup:

Use the Schema markup.

Include the following Schema Types;

• Article
• Breadcrumbs
• Event
• FAQ
• Local Business
• Organization
• Person
• Product and Offer
• Video

Using these schema markups will bring more visibility to your content in the Google search.

PPC ads fro Organic CTR:

Leveraging PPC data is the best way to improve Organic CTR quickly.

For example; Search the keyword which has low CTR, but you rank high for that keyword. Not create a PPC ad for that keyword.

This is also an easy way to test multiple headlines.

Trigger Emotions:

Emotions influence the decision.

Use emotional words like “best,” “amazing,” “secret,” “proven,” “best,” “top 10”, etc.

This will bring extra power to your Organic CTR.

Use Sentiments:

Both Negative and Positive sentiments drive high CTR. But sometimes you can rely on neutral sentiment also.

Title Case:

Understand the use of the Title case and Sentence case.

Use the title case to capitalize on major words. Use sentence case in major and minor words.

The title case will help you boost organic CTR.

Optimize for Featured Snippets:

Featured Snippets are the most effective way to boost organic CTR.

They appear on the right below of the search tab with the best solution for the query.

 

Hubspot has found that featured snippets have helped them boost organic traffic by 114%.

Improve page load time:

Load time is also essential for better CTR.

If your website is taking forever to load, then the visitor will quit it before it even opens.

Bonus Tips:

Also, keep your eyes open and focus on other engagement metrics such as bounce rate, time of site, etc.

If the bounce rate is high, this means you need to work on your content.

Please get rid of thin content and replace it with highly researched content.

Make your content easy to scan with creative visuals, bulleted lists, videos, headlines, etc.

The more value you add to your content, the more backlinks you will earn.

Google prevent click fraud:

Google is there to prevent all types of click fraud. So never click on your link in organic search.

Here is the articles that explain this.

The better Google CTR means, the better revenue and branding.

Conclusion:

More traffic is your need. How to earn it is something that you will learn with following what I share about traffic and organic search and also with your experience.

If you still have questions? Share via comments.

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Wellness Influencers are Changing Social Media. Here's how.

Come on, let’s get well! This is the message that all wellness influencers are shouting together in one voice. Nutrition, health, yoga, or fitness influencers are all giving us advice on what to eat (or not to eat) and how to fuel our bodies and keep them healthy.

How are wellness influencers changing the social media landscape?

Keep reading below!

Wellness influencers are Changing Social Media. Here's how: eAskme

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If we would broadly define “wellness”, we could say that it is the pursuit of activities that promote physical and mental wellbeing.

But here’s the thing: these activities have grown into a $4.2 trillion global market, that continues to grow almost twice as fast at the global economy.

As such... it only makes sense that opportunists were wise to pay attention to where this industry is heading and adapt to what consumers want.

So, what do consumers want?

Well, a lot of stuff, among which fresh and relevant content on social media. They want Instagram stories, TikTok funny videos, or interesting Facebook posts they can share with their friends.

So, there you have it: that’s how wellness influencers started to rise all over social media platforms and became trendsetters.

Suddenly, social media personalities started to tell us to slow down for a little bit, to embrace plants in our spaces, to embrace CBD buds as natural remedies for our conditions, or to spend less time on our devices.

So, how are Wellness Influencers Reshaping Social Media? Here’s how.

Wellness influencers are Changing Social Media. Here's how: eAskme

Spread health one post at a time

It shouldn’t be difficult to take care of your body and stay healthy in 2025 when information is at our fingerprints.

Yet, unfortunately, having three meals per day, drinking enough water, or exercising can fall behind in terms of priorities when you juggle with a demanding job, a family, and several other tasks.

Not only that we often lack time to surf the web for this kind of information, but we also often forget about doing what we were told that would keep us healthy.

But that’s when wellness influencers come to rescue by promoting healthy habits post by post, reminding us what we must do to keep our health at the top.

Now, let’s be honest, on your coffee break at work, or late in the night before going to sleep, the chances are that you are scrolling your social media news feed rather than reading blogs on how to stay healthy.

Well, since you are on social media, the posts of the wellness influencers you are following can help you learn what you need in an engaging way.

For example, Instagram can teach you a lot about alternative medicine. Countless wellness influencers on social media share their tips on herbal remedies and alternative medicine.

For example, Dr Fina Madrid, a family and cosmetic dentist from Los Angeles and San Diego and a popular IG influencer, uses her account to share natural remedies tips with her 14,4k followers.

She often informs her followers about the benefits of alternative remedies like CBD, echinacea, Vitamin C, or the benefits of getting enough rest and staying hydrated.

Promote mental health awareness

Feeling stressed, anxious, or depressed? You definitely need to talk about it! And that’s really ok.

Years ago, mental health issues were still a taboo topic that most people feared to open up about.

Yet, over the past few years, issues like anxiety, depression, or substance abuse have become easier to talk about thanks to many celebrities who have talked openly about them.

Over time, as wellness influencers became really popular on social media, they’ve also started to promote mental health awareness.

Take Remi Ishizuka, for example. Ishizuka is a top health and wellness influencer with over 280k followers on Instagram. Ishizuka is one of the wellness influencers that often promotes mental health awareness using her inspiring story to help her followers understand how important mental wellbeing is. Remi shared her story with her followers on IG, talking about how job stress can affect someone and how much good some changes in your life can do to your overall wellbeing.

Guru Jagat, another popular wellness and yoga influencer on Instagram, also focuses her content on mental and emotional health. She is often sharing tips on how to improve mental wellbeing with her followers through meditation or yoga.

Promote self-acceptance

Beauty influencers share tips on how to achieve the most dramatic makeups and change you face physiognomy with contouring.

In contrast, most wellness influencers talk about the importance of self-acceptance without wearing makeup or using other products that, in the long run, may affect your skin’s health.

Now, we’re not saying that beauty influencers are bad for teaching people how to achieve flawless makeup.

Yet, what we are saying is that they might be spreading a wrong message, especially to people who already lack self-confidence about their looks.

What’s more, body positivity is another popular topic among wellness influencers, teaching their followers how to love all their physical flaws and how to have a healthy lifestyle.

Take Candice Huffine, for example. Candice is by far the average skinny girl you can see on Instagram. However, despite having the “perfect body” (as promoted by media), she succeeded to become a model and later, a marathon finisher. Huffine often reminds her followers that body positivity is a journey, but a journey that is worth it in the end.

Ana Alarcon, another famous nutrition and wellness influencer, has been sharing her tricks for healthy meals cooked at home. To her, self-acceptance is a matter of accepting your body fully in every moment, including the changes, the size, or the color. Yet, Ana Alarcon also promotes the idea of taking care of your body with healthy food and an overall healthy lifestyle.

Positive content in our news feeds

With so many bad and scaring things happening around the world these days, social media is filled with fake news, negative news, or even bitter memes.

And, the last thing we want to see after a difficult day is other negative news about what’s happening around the world.

So, if you want to change the things you see in your news feed when scrolling on social media, all you have to do is to follow the right people: wellness influencers.

Wellness influencers’ main content areas are based on positive things like body positivity, mental well being, healthy lifestyles, or self-acceptance.

Most of their posts, be it on IG, TikTok, or Facebook, talk about things that will put a smile on your face and help improve your mood.

If you still have any question, do share via comments.

If you find this article interesting, don’t forget to share it with your friends and family.

Why?

Because, Sharing is Caring!

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The Rise of Talent Marketplace Platforms

Traditionally, managers saw their team members as dedicated resources and did certain tasks they were hired to do. While these managers can track and control exactly what employees do, it forfeits additional talents or skills that employees may have.

The Rise of Talent Marketplace Platforms: eAskme

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Good thing, talent marketplace came into the scene. It refers to the platform that allows managers to post mentor-ships, short- and long-term projects, temporary assignments, open positions, and other initiatives.

This platform uses a smart algorithm and AI to match relevant opportunities that employees within an organization are needed for.

With the talent marketplace, organizations benefit from the untapped abilities, potentials, and ambitions of their employees. That is regardless of what employees were originally hired to do.

If you still wonder about talent marketplace platforms, then keep reading!

Talent Marketplace Platforms Continue to Emerge

Companies like IBM, Societe Generale, Seagate, Unilever, and many others made clear the importance of shifting to an internal talent marketplace.

This gives organizations across the world the most powerful practices in the business field.

Talent Marketplace has initially been designed to help the organization’s career pathing system.

Aside from engaging people and helping them progress, the platform gives an organization a great opportunity to identify the skills and talents that can lessen the need to search for external talents.

Over the past years, high-performing companies like Procter and Gamble, Google, Nestle, and Cisco acted as internal talent machines.

These companies built an internal growth culture that allows their employees to work for decades while reinventing themselves.

As these companies learned the importance of internal growth, they helped people gained cultural insights and perform uniquely and productively.

That is all because of the knowledge and relationships within the company.

These days, internal mobility is more about skills and experiences rather than a career.

Since high-performing employees want to learn adjacent skills, work with different leaders, take international projects, and try new things, talent marketplace platforms are what organizations need now.

Three Stages of Talent Marketplace Strategies

 

There are some mobility scenarios that cannot be programmed or planned into career models. That is because they occur in real-time.

Below are the three stages of talent marketplace strategies.

Planned Mobility

In this stage, organizations create career paths while encouraging their people to grow.

This traditional career management model allows them to develop annual planning, and managers coach and support people until they are ready for promotion.

Facilitated Mobility

With facilitated mobility, employees are allowed to get stretch assignments and even get moves or roles.

This more dynamic process help employees who are tired of their jobs, or the organizations need to fill a hole with the use of forced and business-driven moves.

Hiring managers study the different patterns of mobility to determine which move offers the highest potential for success.

Agile Talent Mobility

In agile talent mobility, employees can move around at all times. This allows people to work on different projects and join various initiatives and teams.

The organizations operate like a professional services firm instead of a hierarchy of functions and jobs. 

The employees can have career managers who can help them when it comes to functional or career skills.

At the same time, they have team leaders, project leaders, and other leaders for whom they work.

Introducing Talent Marketplace to Your Organization 

 

Today’s talent marketplace platforms barely resemble the career management system. These platforms allow people to promote both their aspirations and skills.

They give them the right tools to find learning programs and mentors and recommend assignments and projects of interest.

Having a talent marketplace in an organization means for accurate management of movement, onboarding, hiring, and search of people of varying roles.

As a platform, it allows the organization to manage its people efficiently.

How to Match People to Opportunities

In matching people to opportunities, there are several ways to consider them.

Self-Assessment and Promotion

This involves HRMS integration and employee profile. It includes filling in the profile, assessing interests, identifying skills, and categorizing experiences.

Job Discovery, Analysis, and Skills Matching

Skills matching features and AI are necessary for this method. This involves deriving skills in jobs and skills from experience, assessing skills manually, and giving recommendations.

Selection, Interviews, Fit, Onboard, and Hire

This method comes with assessment and recruiting features. It involves posting and scheduling of interviews, onboarding, moving, or relocating, among others.

Measure, Develop, Grow, and Reward

This method is all about performance and development. It involves filling development gaps, accommodating missing skills, setting performance goals, and assessing failure or success.

Different Talent Marketplace Vendors

Plenty of vendors are competing to meet the demand for the talent marketplace. To give you an idea of the top performers, check out the list below:

Gloat

This market leader gives the advantage to companies that start their recruiting journey. It helps in matching job candidates to opportunities.

Fuel50

The Fuel50 offers deep experience in career models, job models, and competency assessment and management.

It is designed to let people assess their skills and connect to mentors and experts.

365Talents

This French company includes easy to use a matching system and job search, and AI-based skills matching tools.

The platform successfully deployed talent marketplace solutions to Tessi, Society Generale, Allianz, and many more.

Hitch

This AI-based platform has a very successful and experienced team in this market. HERE Technologies, ARM, AllianzGI, and Dolby are some of its clients.

Eightfold.ai

The founders of this talent marketplace platform were among the original engineers at Google. The core of this AI-based talent analysis and matching system is skills matching and inference.

Avature

If you are looking for the most workflow-oriented, mature, and scalable recruiting platform, the Avature is a great choice.

This platform recently unleashed its internal skills taxonomy and mobility system. It also steadily won over the largest recruitment teams in the world.

Workday

The Workday provides a talent marketplace system that manages projects, intelligent matching of people, and gig work to opportunities. It is specially designed to match people to opportunities.

Final Thoughts

Getting a talent marketplace might sound a piece of cake.

However, it requires strategic planning, tools, and platforms, which will allow you to manage, monitor, and plan mobility.

You will not just open up a certain job for random movements; you will need vendors as well.

If you still have any question, do share via comments.

If you find this article interesting, don’t forget to share it with your friends and family.

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Because, Sharing is Caring!

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Ahrefs Webmaster Tools Guide: Everything that You Must know to Use Ahrefs Webmaster tools for free

Ahrefs has launched Ahrefs Webmaster tools, and it is available for free. This tool not only helps the users like you to collect SEO data of your website but also help the Ahrefs to increase the number of signups.

Ahrefs webmaster tool is a free SEO tools that offers every single detail about your own verified website or blog.

Ahrefs Webmaster Tools Guide: Free Ahrefs Webmaster Tools: eAskme

 

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The biggest benefit of Ahrefs webmaster tool is that it displays almost every available information which is important for the SEO of your blog or website.

Note: Aherfs is free for only verified websites. This means that if you want to use Ahrefs webmaster tool for free, then you must signup and verify the ownership of your blog or website.

You will find on page and off page data about the verified blog or website.

As verification is required to use Ahfres webmaster tool, you may have some privacy concerns such as;

• Is verification is just a process to verify ownership?
• Is Ahrefs using data from the registered accounts?
• Can Ahrefs use user data anonymously?

Will Ahrefs ask permission from the account holder before using his data?

Here I am covering everything about Ahrefs webmaster tool, and you are getting the answers today.

Many fellow bloggers have asked me about privacy concerns related to Ahrefs webmaster tool verification.

Is verification is just a process to verify ownership?

Yes, The verification process is to verify that you are the owner of the website.

This will limit the user to check only his website or blog on Ahrefs webmaster tool for free.

Is Ahrefs using data from the registered accounts?

No, Until now there is no such report about Ahrefs using data from free accounts.

Can Ahrefs use user data anonymously?

Ahrefs said that they have the idea of using data anonymously, but till now it is just an idea. Also, the user needs not to worry as they can only use position, impression, CTR and keyword data.

The data is similar to any other site providing traffic and SEO estimations. So you should not worry about Ahrefs using your data.

Will Ahrefs ask permission from the account holder before using his data?

Ahrefs is in the business because of transparency and following all the regulations. User can trust the site for following ethical practices.

Ahrefs Webmaster Tools Overview: What you must know?

The Ahrefs webmaster tools is one of the full-fledged yet simplest SEO tools.

It is quite easy to navigate and grab everything that you need to create an optimized SEO strategy for your business or client.

Just click on the specific tab, and you will get the data.

If you wonder that what the different tabs are about, then go to the tab and click on the grey question mark icon to know about the tab.

The Ahrefs webmaster tools is user friendly. Clean icons make it easy for the user to access the various features of this tool.

Ahrefs Webmaster Tools Dashboard:

The free Ahrefs Webmaster tools dashboard supplies all the important information related to your blog or websites.

You will find out:

• Ahrefs ranking
• DR and PR
• Referring domains
• Organic Keywords
• Organic traffic
• Backlinks
• Disavow links tool
• Broken links, etc.

The disavow link tool of Ahrefs webmaster tools help you to create disavow lists and manage your lists. You can either manually add urls to the sheet or upload the spreadsheet.

Ahrefs will use the file to ignore links added in the Disavow file. You can also export this file to Google search console.

The health score is the display of your site’s health or crawl rate, warning and errors.

 

If you see the 500 status response code, that means you need to deal with database or server issues.

Ahrefs Backlink Tool

Ahrefs backlink tool is an important tool for bloggers, marketers and SEOs.

It is the place to review your site backlinks.

You will find the backlinks categories as;

• All
• Dofollow
• Redirect
• Governmental
• Educational
• Nofollow
• UGC
• Sponsored
• Content
• With redirect chain
• Without redirect chain

Ahrefs backlink filters:

Ahrefs backlink report filters make it easy to check your backlinks in different angles.

The most important filters are;

• Group similar
• One link per domain
• All
• Link-type
• Platform
• Language
• Traffic
• Resources
• Target

The word or Phrase backlink filter in Ahrefs Webmaster tools:

Word or Phrase backlink filter tool is quite good to find backlinks of similar type or extension.

For example, if you want to search for the .net domains, then you should type .net in the “Word or Phrase” and hit enter.

This is quite a useful feature to find the quality and kind of backlinks.

Limitation of the free Ahrefs Webmaster tools:

As a free account, there are limitation of how long the data will be saved on the project and how many URL’s are crawled.

Ahrefs Webmaster Tools Verdict

Ahrefs webmaster tool is a competitive SEO tool which offers premium features for free.

Pay attention to every detail, work on the quality and make this tool help you to grab more organic traffic, better backlinks and brand authority.

If you find this article interesting, do share it with your friends and family.

In case of any questions, feel free to ask me via comments.

Share your thoughts via comments.

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Facebook Community Manager Certification Program: Everything that You Must Know

Facebook Community Manager Certification program! What is it? What are the benefits of Facebook community manager certification? And why you may need this? Many questions are roaming in the minds of people who came to know about Facebook's launch of the official community manager certification program.

What is Facebook Community Manager Certification Program?

Facebook Community Manager Certification Program: eAskme

 

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Facebook Community manager certification program allows you to get the certification with Facebook's help of online courses.

This online Community manager certification program will test your skills and knowledge.

The final exam duration is 120 minutes. You have to pay $49 as the fee to take 600-101: Facebook Certified Community Manager.

You will be learning from the course material offered by Facebook blueprint, and in the end, you have to clear the exam to earn Facebook community manager certification.

Who should take Facebook Community Manager Certification Exam?

It is also a great thing for social media managers to earn Facebook certification for their portfolio.

Facebook is already offering more than 90 eCourses.

It is free to take the course from Facebook Blueprint. But, you have to pay the fee for taking the certification exam.

Many industries are seriously considering Facebook certifications.

A certified Facebook community manager will surely have better chances to lure the clients.

For Community managers:

According to Facebook, the Community manager certification program is developed by professional community managers.

Most of them have intense experience with NGOs, brands, agencies, etc.

A Facebook certified community manager will have better knowledge and skills to grow in the community.

Facebook Community Manager Certification will cover many important topics, such as;

Define and Establish Community:

How to build an online community, set community goals, and follow community guidelines.

Develop Community Strategies and Processes:

How to effectively manage the audience, build the brand, effective launch, support team, establish partnerships, and develop an effective workflow.

Make Strategic content decision for a community:

How to plan activities, track trends, and publish relevant content.

Engage and moderate community:

How to onboard new members, build member-to-member connections, run community operations, boost engagement, follow community terms, and standards.

How to handle conflicts and crisis.

Measure and Analyze community success:

How to keep track of content performance, collect feedbacks, data reporting, and make community sustain.

What are the benefits of Facebook Community manager certifications?

A Facebook certified community manager will have the following benefits:

• Use the Facebook Certification badge for the next 24 months.


• You will also have access to exclusive Facebook group, where you can connect with other certified community managers.

Facebook community manager certification is available in English at the Facebook blueprint.

Final Words:

Facebook Community Manager Certification Program ensures that you have the ability and skills to grow your community. It also helps the certified manager by adding brand value to his portfolio.

Have you ever took any Facebook certification?

Is Facebook certification new for you?

Do share what you think via comments.

If you find this article interesting, don’t forget to share it on Facebook, Twitter or LinkedIn with your friends and family.

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Side Hustle Ideas to Make $10,000 in Spare time

A side hustle is not a second job, but it is the way to make money online after your regular job or shift. All the side hustlers use this money to fulfill their passion or make their dreams come true. It is more than what you call extra income.

Most people who work in shifts or 9-5 jobs do not utilize their skills or passion for earning more money.

Side Hustle Ideas to Make $10,000 in Spare time: eAskme

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Side hustle ideas are there to help you find your way to extra income.

There are thousands of side hustle ideas which can help you to make money online from anywhere and anytime.

Today I am sharing some of the most trusted and tested side hustle ideas that will help you make more money than you can imagine.

Sell items on Amazon:

Selling items on Amazon is one of the oldest side hustle that has helped many to make millions.

You can sell different items on Amazon, such as;

• Sell eBooks
• Sell Music
• Sell other products

When selling something on Amazon, the first thing you need to consider is learning about the items that you can trade in just 10 minutes.

Start Blogging business:

Blogging is a full-time business that you can either run from home or establish an office for it.

In the blogging business, you will be doing more than one thing to earn more than $1000 every day.

You can monetize your blog in different ways such as;

• Adsense
• Media.net
• Affiliate Marketing
• CPA
• Direct Ads
• Sponsored reviews, etc.

When you optimize your website and monetize it is the best way, you will earn more than $10,000 every month.

SEO Company Mississauga also talks about starting a business.

Start YouTube Channel:

YouTube Channel is one of the most popular side hustle.

There are many channels where YouTubers have started sharing what they like to do and became famous.

A successful YouTube channel can earn between $1000 to $1,000,000 every month.

You need a good quality video camera to start recording videos, video editor to edit videos and then publish them on your YouTube Channel.

eBook Writing:

You can make money by becoming an eBook writer.

This side hustle is only for those who know the art of storytelling and narrative writing. You can also sell your own ebooks on Amazon.

Virtual health Consultant:

Becoming a virtual health consultant is also a side hustle.

People are trying to live a healthy life, and if you can help them, you can also earn name and fame.

You can earn between $1000 to $10000 every month by offering virtual health consultant services.

Become Social media Manager:

The Social Media Manager is a professional job that you can do in your spare time. This side hustle is quite popular these days.

Every business needs a social media manager to manage their social media profiles effectively.

This side hustle will help you earn $1000 to $10000 every month.

Freelance writing:

Freelance writing is another popular side hustle.

A freelance writer’s job is to write for the client according to the predefined requirements. If you are good at it, you will earn more than what you make in your regular job.

Final Words:

Side hustles are relatively easy to start, and they will help you earn more money in free time.

If you find this article interesting, don’t forget to share it on Facebook, Twitter or LinkedIn with your friends and family.

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